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Nailed It: a Pretty Gift Idea for Events

A New York-based company prints company logos and other customized text on nail polish bottles.

Pretty Please 3
Photo: Russ Heller

Companies can get “hands-on” at their guests’ next manicure appointments with Pretty Please. The New York-based polish company, founded by Sara Ricklen Alter, allows event planners to select one of 26 shades and name it—with a company name, for example—or use a logo on the label. Brands like Colgate and Vera Bradley have used the “five free” polishes—meaning the polish is free of five toxic ingredients—as gifts for launch parties, product promotions, and giveaways. Pricing starts at $12 per bottle, with bulk discounts offered; shipping is available within the United States, Canada, Australia, and the United Kingdom.

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