At product launches, music festivals, and events, more and more sponsors and brands are spreading their messages through fake ink. From henna designs to glittery emblems, here are some temporary tattoo options for making a mark on guests.
Black Light Visuals offers a psychedelic twist on temporary tattoos by tie-dyeing guests' arms and hands. The funky arm art appeared at this year's Lollapalooza festival in Chicago, with concertgoers dipping their limbs into vats of swirling acrylic paint. The trippy tattoos are best showcased in the dark and can be washed off with soap and water. The Clarkston, Michigan-based design company can also customize color combinations for events.
Photo: Courtesy of Black Light Visuals
In March 2014, attendees of the Divergent premiere in Los Angeles went home with airbrushed tattoos, a visual inspired by the movie, in which tattoos figure prominently.
Photo: Sean Twomey/2me Studios
Guests at this year's Mercedes-Benz Evolution Tour, which includes stops in New York, Chicago, Los Angeles, Atlanta, and Austin, sported metallic tattoos with the car brand's logo and more.
Photo: David X Prutting/BFA.com
During Thrillist's "Best Day of Your Life" event in June 2014, attendees scored airbrushed tattoos with various quirky symbols representing the brand and the festivities.
Photo: Dobrin Marchev
At an Old Navy Fashion Week party in September 2014, actress Katie Holmes applied two shiny flash tattoos on the back of her neck and arm.
Photo: Michael Simon/Startraks
At the Whitney Museum of American Art's gala and studio party in October 2013, sponsor Louis Vuitton offered guests wearable art—signature tattoos from Glitter Tattoo New York.
Photo: Nadia Chaudhury/BizBash
At a party celebrating Travel & Leisure's Social Media in Travel & Tourism Awards (known as the Smittys) in June 2013, guests could choose from an assortment of temporary hand-drawn-inspired tattoos.
Photo: Diane Bondareff for Travel & Leisure
Henna artists offered tattoos to guests at the Hope House fund-raiser's after-party in June 2010 at the Palais Royale in Toronto.
Photo: Nikki Leigh McKean for BizBash
Red Bull branded attendees with a glittery temporary tattoo when they entered the company's pop-up venue and concert series at South by Southwest in Austin in March 2009. Guests could re-enter on any night of the four-night party simply by flashing their tatted skin.
Photo: Benjamin Sklar for BizBash
Printed with vegetable-based inks, Tattly's collection includes 313 tattoo options, such as vintage cameras, friendship bracelets, and black-and-white typography. The Brooklyn-based company has worked with brands such as DreamWorks, NPR, and Twitter on custom projects, which are available as individual tattoos or as sets of six. The individual tattoo packages start around $500 each, while the sets start from $5,000.
Photo: Courtesy of Tattly
