This week's roundup includes gold-theme milkshakes, a bacon virtual-reality station, cocktail photo printing, and a branded balloon photo backdrop in New York.

Gold-theme menu items from chef Ned Baldwin included golden bourbon date milkshakes.Â

Paramount promoted its upcoming Baywatch film reboot with a slow-motion run on April 22 at L.A. Live. Talent dressed as Baywatch lifeguards helped rally participants to perform their best slow-motion run.Â

Branded lifeguard stands and "lifeguards" were staged along the perimeter of the running area.Â

American Express Gold Card and restaurant review website the Infatuation kicked off its second edition of the #AmexGold Private Dinner Series on April 26 at the Houseman in New York. The event—which invites local influencers and media to dine on local fare from notable city chefs—featured table decor that included golden pineapples.Â

A black-and-gold sign designed by the Infatuation featured the event's hashtag, the names of cities where the series is headed, and an image of the American Express Gold Card.Â

The Bacon and Beer Classic, produced by Cannonball Productions, returned to Citi Field in New York April 29 to 30. Hormel offered guests a chance to test out its Black Market virtual-reality station, a multisensory bacon experience that allowed guests purchase the brand's Black Label bacon flavors.

Cannonball Productions provided a station that screen-printed bacon-theme images on aprons for attendees.Â

This year's NYC Taste of the Nation took place April 24 at 180 Maiden Lane. The event, which supports No Kid Hungry, featured a branded balloon wall that served as a photo backdrop.Â

The event offered a station where guests could have their step-and-repeat photos printed on cocktails.Â

A branded wall illustrated to resemble school lockers featured branding from event sponsors Citi and Sysco, as well as the name of the event.Â