On October 19, a launch party for the official partnership between Sheraton Hotels and Resorts, Starwood Preferred Guest, and Major League Baseball took place at the Sheraton New York Times Square Hotel. The event offered personalized baseball caps as swag. DKC Incite produced the event.
The Sheraton event served hot dogs with an extensive array of toppings. Some of the more unusual options included fried garlic chips, braised short-rib chili, and wasabi. The event featured a hot dog cooking competition between chef Andrew Carmellini and all-star shortstop José Reyes.
In 2011, Groupon took over Chicago's Wrigley Field for a Ferris Bueller's Day Off screening party with 8,500 guests. The film was broadcast on three inflatable screens, each 20 feet high by 30 feet wide. Staffers strapped water barrels to the bases of the screens to keep them weighted down on the windy day. Â
In New York, Scoozi Events hosted a dinner with a "childhood memory" theme in 2014. Nostalgic dishes included miniature Kobe hot dogs served in a baseball mitt with a side of tater tots in a batting helmet.
In 2009, the American Bar Association hosted a welcome reception for its annual meeting at Chicago's Soldier Field. Baseballs and a replica of Wrigley Field's ivy-covered brick wall decorated a station serving hot dogs.
