The bar design was inspired by the collection, using its graphic print on the front with gold circles behind the bar that recalled the eye shadow and blush palettes. Gold glitter champagne bottles customized for the event rounded out the display.
Photo: Joe Schildhorn/BFA.com
Custom neon signage from Let There Be Neon NYC decorated the DJ booth, where DJ Vashtie spun.
Photo: Joe Schildhorn/BFA.com
At a GIF photo booth, the final images included an animated overlay of the pink and black stripes from the collection. Props included phrases like "Will Work for Makeup."
Photo: Joe Schildhorn/BFA.com
Black and white furniture rentals mixed Louis XV-style chairs and sofas with modern tables.
Photo: Joe Schildhorn/BFA.com
Lucky Chops, a New York-based brass band with a growing YouTube following, performed a surprise set at the event that included covers of Stefani’s music from her No Doubt and solo eras.
Photo: Joe Schildhorn/BFA.com
Instead of one-size-fits-all gift bags, guests could sample shades and choose the shades that worked best for them. That level of personalization at a gifting bar can be a challenge at large events, Baber said, but staff kept the lines moving.
Photo: Joe Schildhorn/BFA.com
A silks-creening station let guests customize versions of one of Stefani’s signature looks: a cutoff T-shift with Old English lettering. Guests could choose from two colors of T-shirts and four colors for the print, which featured the collection logo.
Photo: Joe Schildhorn/BFA.com
Cocktails included the vodka-based Blackberry Ginger Smash and a champagne and tequila drink called Orange Fizzle.