Univision turned its corporate logo into a USB drive that was given to journalists covering the TV network's 2013 upfront presentation. The colorful takeaway included press releases, photos of executives, and ratings information.
Photo: Fred Blauth/BizBash
![Svedka has hosted events with giant lawn games. 'Incorporating any nostalgic elements [into events] is to further grow brand loyalty and to establish Svedka as a lifestyle brand that is fun and cheeky,' said the brand's PR rep Meryl Van Meter.](https://img.bizbash.com/files/base/bizbash/bzb/image/2015/07/svedka_courtesy_of_svedka_copy1.png?auto=format%2Ccompress&fit=crop&h=167&q=70&w=250)
