Total Entertainment-THEMES

June 6, 2018

Nordic-Asian Fusion Theme at Absolut's Wild Tea Launch Party

Absolut took over Chicago's Venue One in 2011 to host a launch party for Absolut Wild Tea. Because the flavor combines notes of oolong tea and Nordic white elderflower, the event took on an Asian-meets-Swedish theme. The main room had a minimal look, accented with mirror-top tables, patterned lighting, and bamboo fixtures that held boxes of white flowers.

Photo: Josh Sears

Hair braiding, done by UrbanStems, incorporated fresh flowers.

Photo: Courtesy of Bethesda Front Row

Another beverage option came from Clubhouse Caravan and Bartenders Unlimited, who served drinks such as “adult Capri Suns” out of a mobile bar. M. Design Styling and Florals decorated the space with cozy seating, a hammock, and plenty of greenery.

Photo: Colson Griffith

Maison St-Germain

Elderflower liqueur brand St-Germain partnered with creative director Lily Kwong for the Los Angeles debut of Maison St-Germain, which took place August 2 at the Houdini Estate. The event had a magical realism and botanical fantasy theme, with decor elements that included a white silhouette of a house with hanging florals.

Photo: Sansho Scott/BFA

Maison St-Germain

Keeping with the botanical fantasy theme, servers with painted florals on their arms and hands served St-Germain cocktails from behind bushes.

Photo: Sansho Scott/BFA

Lollapalooza

Cupcake Wines had an activation that let guests pose inside a prop wine bottle that was surrounded with bubbles.

Photo: Barry Brecheisen for BizBash

Jack Daniel’s House No. 7

Jack Daniel’s celebrated its second year as an official N.B.A. partner by hosting a series of events and activations through the weekend. The brand kicked off the festivities on Friday night with its immersive House No. 7, a stylish, two-night event at Mack Sennett Studios. Longtime partner Mirrorball designed the event to resemble a vintage Southern hotel, with staffers dressed as bellhops.

Photo: Ryan Purcell

New York Pop-Up

New York's Sneakeasy came to 45 Grand Street from March 20 to 26. The activation showcased the new Air VaporMax shoe with a futuristic mirror backdrop.

Photo: Dorothy Hong

Bottles and a crest emblazoned with "members only" decorated a press wall. Turf covered the backdrop, and glowing Svedka Cucumber Lime bottles surrounded the crest.

Photo: Michael Simon/startraksphoto.com

Canadiana Gala

A forest-inspired DJ booth featured a DJ dressed as a lumberjack.

Photo: Courtesy of the National Ballet School

Canada Blooms

Flower show Canada Blooms took place at Toronto’s Enercare Centre in March. The City of Toronto’s garden featured red and white flowers that depicted a maple leaf and the number of years of the country's Confederation. The installation was designed by Curtis Evoy and Stanley Roszak.

Photo: Courtesy of Canada Blooms

ROM Ball

The Royal Ontario Museum celebrated the anniversary with its ROM Ball on May 6. The event, which showcased musician and photographer Bryan Adams’s photo exhibition of 28 Canadian icons called “Canadians,” featured wall projections of the Canadian flag and red “150” maple leafs. The event was designed by digital video company the Mustard Shop, event designer William Fulghum, and the Lieutenant Governor of Ontario's gala team.

Photo: Tom Sandler

Willy Wonka-Theme Corporate Event

Your Event Solution produced an adult Willy Wonka-theme corporate event for an association’s annual meeting on April 1 at Chateau Elan Winery & Resort outside of Atlanta. Showcasing a unique take on a doughnut wall, the event offered doughnuts placed on giant letters that spelled out “sweet."

Photo: PWP Studio