At the National Urban League’s annual conference in 2010, a Target-sponsored welcome reception included a sweets table dominated by red—the on-brand color for the mass retailer. Candies included Swedish Fish, red and black jellybeans, and red-and-white Starlight peppermints.
Photo: Tony Brown/Imijination Photography for BizBash
At an in-office preview for its clients' wares during the holidays in 2015, Los Angeles-based PR agency BWR offered a metallic dessert bar decorated with the word “Joy” in marquee-style letters.
Photo: Alesandra Dubin/BizBash
The Robin Hood Foundation celebrated its 30th anniversary May 2018 at the Jacob K. Javits Convention Center in New York. The benefit, which had a “Lights of New York” theme, had three-sided mini marquee centerpieces that offered messages of gratitude and celebrated the organization's anniversary. David Stark Design and Production designed the event.
Photo: Taylor McIntyre/BizBash
Teen Vogue Summit
Teen Vogue’s annual summit took place December 1 at 72andSunny in Los Angeles. The event, which was produced in house by CNX, featured a giant chalkboard where attendees could write why self-expression is important.
Photo: Vivien Killilea/Getty Images
At the ASU GSV Summit, held in Salt Lake City in May, the main stage had an interesting three-dimensional design. Pieces of vinyl-wrapped foam hung from the ceiling and were mounted to the flat vinyl backdrop to give it the effect. AgencyEA designed and produced the event.
Photo: Courtesy of AgencyEA
Twitter’s #StartWithThem Activation
For the fifth consecutive year, Twitter worked with experiential agency NA Collective to create a 20,000-square-foot space for C.E.S. attendees and Twitter employees to work and network. The activation featured a common space with several meeting pods, nine meeting rooms, two special event spaces, and a cafe. Wall graphics and conversation pods highlighted Twitter’s #StartWithThem initiative, which highlights how the platform benefits advertisers.
Photo: Jon Carmichael
Logitech’s #WeCreate Activation
Computer and mobile accessories company Logitech created an interactive live mural inspired by Las Vegas, with company products incorporated into the skyline. The brand partnered with designer and illustrator Timmy Ham on the project, which invited attendees to contribute. Attendees were encouraged to take a photo of the mural with the hashtag #WeCreate for a chance to win Logitech products. The activation was designed by Streetsense.
Photo: Courtesy of Logitech
