FEATURE WALL

One million flowers blanketed the walls of Christian Dior's July show during Paris Fashion Week. The Bureau Betak-event included a room covered with red roses.

At the Zing vodka launch, the press wall took the form of a hedge with 2,000 roses spelling out the brand's name.

A total of 200,000 stems of red and white roses, shipped in from Colombia and Ecuador, decorated the event. A team of 150 staffers worked to prepare the floral decor.

Inside, the entrance was covered with orange flowers and decorated with letter decals to spell out the event's official name, PRE.

At this year's Academy of Motion Picture Arts and Sciences' Oscar Governors Ball, vertical garden walls by Mark's Garden will provide a dramatic design element.

The several-thousand-pound greenery installation included 20 different types of ferns and mosses.

The arch for the Marc Jacobs' runway show was created using thousands flowers and designed by Raul Avila. The white backdrop folded open to allow guests to enter the after-party space. (Photo by Tom Kletecka)

Luxe Event Rentals & Décor's handmade paper-flower walls, showcased at last year's BizBash New York Expo, can be customized in different colors and function as room dividers, stage backdrops, and back-bar displays.

At the Marc Jacobs store opening party in Los Angeles, floral designer Raul Avila decorated the space with 600,000 roses.

The step-and-repeat in the museum lobby featured the same oversize flowers used in the pop-up garden at the cocktail hour.

Guests entered through a tented hallway lined with candelabras and rose petals before emerging into the main space, where an array of entertainment offerings packed the party, including vintage burlesque and cabaret dancers.