7 Events That Used Unconventional Spaces

In August, Toronto's Bridle Path Foundation held its annual fund-raiser in the backyard of a residential home, drawing 1,500 guests. Mandell Entertainment Group erected a stage next to a swimming pool and set up a DJ booth with go-go dancers performing on an elevated platform among the trees.

To celebrate the opening of Six Points, a retail space on Chicago's Milwaukee Avenue, Nike worked with Event Creative and Experient to transform a vacant bank building into a speakeasy in May. Each guest received a mailed invitation with a numbered safe-deposit-box key, which they presented for admission at the bank's entrance.

In June, Miami Gardens mayor and Congressional candidate Shirley Gibson hosted a cocktail party for nearly 175 supporters in Circle of One Marketing's enclosed parking lot. Circle of One reached out to 13 local caterers and chefs, who set up food stations around the perimeter of the event space and served small plates.

To highlight its in-flight entertainment programming and relationships with musicians, JetBlue worked with Superfly Marketing Group to bring in Sarah McLachlan to

More than 2,000 guests filled CTV's Queen Street headquarters for a party tied to the MuchMusic Video Awards in June. CTV worked with Three Event Planning & Design to create two party spaces in the eTalk and MuchMusic studios on the building's main floor, and another in the network's fifth-floor offices.

Jewelry designer Thomas Sabo held a breakfast launch at Toronto design store Smash in July. Faulhaber PR displayed pieces from Sabo's new collection, "House of Adventures," on the reclaimed decor items for sale at Smash and on models throughout the space.

Best PR Boutique hosted Hot Holiday, a media preview event in a 4,500-square-foot suite inside a private home in Toronto's Annex neighborhood.