BIZBASH CALL SHEET — #227 — Friday, 03.23.12
++ Sponsored by Event Leadership Institute ++
Compiled today by Beth Kormanik in New York
Feed the Sheet: [email protected]
Subscribe: info.bizbash.com/callsheet.html
* INCOMING *
1. NATO APPEAL: Protesters are fighting for their right to march during the international summit May 20-21 after Chicago officials denied their permit. Activists originally had a permit to protest during the G-9 summit May 19, but after the president moved it to Camp David, they also sought a date change. Chicago Tribune: "But the city denied the application, saying the NATO summit was several times larger than G-8, and authorities would not have enough 'on-duty' police to handle a march in the Loop while up to 50 heads of state are moving through the streets in motorcades." http://trib.in/GP56F9
Meanwhile, "The White House ... released a couple of details about plans to entertain dignitaries during the [NATO] May meetings. They include a [working] dinner at Soldier Field and a trip to the South Side with First Lady Michelle Obama." The Chicago Tribune: http://trib.in/GJZVsD
2. POP-UP POPULARITY: The idea of a temporary restaurant is "morphing into a multipurpose tool, used by different strata of the restaurant industry to test concepts, market new brands, engage with a younger audience, or prove to landlords, lenders and investors that they are worth the risk." Wall Street Journal: http://on.wsj.com/GHXOHg
3. TOUCH PREMIERE: New York Times: "News Corporation is staging a worldwide premiere of Touch, a new drama starring Kiefer Sutherland that celebrates the very kind of interconnectivity that will allow the show to start almost simultaneously in 100 countries and territories. … Executives at News Corporation and its competitors say that Touch signifies a new way of doing business that attracts multinational advertisers (Unilever is a sponsor of the series around the world) and attacks online piracy." http://nyti.ms/GQ7ei6
4. EVERYONE'S TALKING ETCH A SKETCH: After Mitt Romney's campaign thrust the toy into the national conversation, Bloomberg reports the company is taking advantage of the free media coverage: "In its 52 years, nothing spread the name Etch a Sketch so fast and wide, said Martin Killgallon, senior vice president for marketing and product development." http://wapo.st/GPNyqf
5. DIGITAL DIS: Clive Sirkin, the newly named senior marketing officer for Kimberly-Clark Corporation, the company behind products like Kleenex, Cottonelle, and Huggies, is looking to develop a sustainable marketing model. It just might not include digital initiatives:. "It's very easy for people to translate 'lean' into low-cost provider or cheapest. That's not the exercise. Lean is effectiveness and greater return on investment. The other thing is we don't believe in digital marketing. We believe in marketing in a digital world, and there's a huge difference.," Sirkin told Ad Age. Ad Age: adage.com/article...
++ A WORD FROM OUR SPONSOR: EVENT LEADERSHIP INSTITUTE ++
The Event Leadership Institute is proud to provide the most progressive training and education for event planners in the industry, through on-demand video classes, bi-weekly webinars, white papers as well as interviews with industry leaders. www.eventleadershipinstitute.com
* THE WEEK IN EVENTS *
Here's a look at 10 highlights from our event coverage this week, including Nokia's three nights of performances at South by Southwest, Skype users interacting with music at the festival, the Victoria's Secret Miami spring break pool party, Julianna Margulies at the Steppenwolf theater in Chicago, and Glenfiddich's 125th-anniversary gala and live auction. bizbash.com/the_w...
* TREND MEMO: DIFFA *
Last night Diffa hosted a cocktail party to open its annual Dining by Design exhibit of table concepts at Pier 94 in New York. Two of the trends we saw:
* Restrained color palettes: Several tables skipped bright colors for a mix of creams and tans, white and off-white, wood tones, or metallics and black.
* Few florals: There weren't many flowers on tables at all, perhaps because flower-favoring event designers David Beahm and Marc Wilson sat this year out.
Style editor Lauren Matthews will have a full report—with plenty of photos—on bizbash.com next week. In the meantime, check out what we posted to Twitter last night: http://twitter.com/#!/bizbash_news
* COAST TO COAST *
++ Sponsored by Event Leadership Institute ++
Compiled today by Beth Kormanik in New York
Feed the Sheet: [email protected]
Subscribe: info.bizbash.com/callsheet.html
* INCOMING *
1. NATO APPEAL: Protesters are fighting for their right to march during the international summit May 20-21 after Chicago officials denied their permit. Activists originally had a permit to protest during the G-9 summit May 19, but after the president moved it to Camp David, they also sought a date change. Chicago Tribune: "But the city denied the application, saying the NATO summit was several times larger than G-8, and authorities would not have enough 'on-duty' police to handle a march in the Loop while up to 50 heads of state are moving through the streets in motorcades." http://trib.in/GP56F9
Meanwhile, "The White House ... released a couple of details about plans to entertain dignitaries during the [NATO] May meetings. They include a [working] dinner at Soldier Field and a trip to the South Side with First Lady Michelle Obama." The Chicago Tribune: http://trib.in/GJZVsD
2. POP-UP POPULARITY: The idea of a temporary restaurant is "morphing into a multipurpose tool, used by different strata of the restaurant industry to test concepts, market new brands, engage with a younger audience, or prove to landlords, lenders and investors that they are worth the risk." Wall Street Journal: http://on.wsj.com/GHXOHg
3. TOUCH PREMIERE: New York Times: "News Corporation is staging a worldwide premiere of Touch, a new drama starring Kiefer Sutherland that celebrates the very kind of interconnectivity that will allow the show to start almost simultaneously in 100 countries and territories. … Executives at News Corporation and its competitors say that Touch signifies a new way of doing business that attracts multinational advertisers (Unilever is a sponsor of the series around the world) and attacks online piracy." http://nyti.ms/GQ7ei6
4. EVERYONE'S TALKING ETCH A SKETCH: After Mitt Romney's campaign thrust the toy into the national conversation, Bloomberg reports the company is taking advantage of the free media coverage: "In its 52 years, nothing spread the name Etch a Sketch so fast and wide, said Martin Killgallon, senior vice president for marketing and product development." http://wapo.st/GPNyqf
5. DIGITAL DIS: Clive Sirkin, the newly named senior marketing officer for Kimberly-Clark Corporation, the company behind products like Kleenex, Cottonelle, and Huggies, is looking to develop a sustainable marketing model. It just might not include digital initiatives:. "It's very easy for people to translate 'lean' into low-cost provider or cheapest. That's not the exercise. Lean is effectiveness and greater return on investment. The other thing is we don't believe in digital marketing. We believe in marketing in a digital world, and there's a huge difference.," Sirkin told Ad Age. Ad Age: adage.com/article...
++ A WORD FROM OUR SPONSOR: EVENT LEADERSHIP INSTITUTE ++
The Event Leadership Institute is proud to provide the most progressive training and education for event planners in the industry, through on-demand video classes, bi-weekly webinars, white papers as well as interviews with industry leaders. www.eventleadershipinstitute.com
* THE WEEK IN EVENTS *
Here's a look at 10 highlights from our event coverage this week, including Nokia's three nights of performances at South by Southwest, Skype users interacting with music at the festival, the Victoria's Secret Miami spring break pool party, Julianna Margulies at the Steppenwolf theater in Chicago, and Glenfiddich's 125th-anniversary gala and live auction. bizbash.com/the_w...
* TREND MEMO: DIFFA *
Last night Diffa hosted a cocktail party to open its annual Dining by Design exhibit of table concepts at Pier 94 in New York. Two of the trends we saw:
* Restrained color palettes: Several tables skipped bright colors for a mix of creams and tans, white and off-white, wood tones, or metallics and black.
* Few florals: There weren't many flowers on tables at all, perhaps because flower-favoring event designers David Beahm and Marc Wilson sat this year out.
Style editor Lauren Matthews will have a full report—with plenty of photos—on bizbash.com next week. In the meantime, check out what we posted to Twitter last night: http://twitter.com/#!/bizbash_news
* COAST TO COAST *
Starwood Hotels & Resorts named Vincent Gillet the global brand leader for W Hotels Worldwide and Le Méridien Hotels & Resorts. Gillet will oversee the strategic direction of the brands, leading the development and execution of global marketing strategy, guest experience, standards, and communications programs, and help drive hotel development opportunities. marketwatch.com/s...
* LOCAL NEWS *
COAST TO COAST: Starwood Hotels & Resorts named Vincent Gillet the global brand leader for W Hotels Worldwide and Le Méridien Hotels & Resorts. Gillet will oversee the strategic direction of the brands, leading the development and execution of global marketing strategy, guest experience, standards, and communications programs, and help drive hotel development opportunities. marketwatch.com/s...
BOSTON: The Girl Scouts of Eastern Massachusetts will host its Forever Green gala at the Fairmont Copley Plaza March 29. The event celebrates the Girl Scouts' 100th anniversary. girlscoutseastern...
CHICAGO: Koi, a Chinese and Japanese restaurant in Evanston, will introduce off-site sushi classes this spring.
LAS VEGAS: Sara Evans, Carrie Underwood, and Keith Urban are new to the performance lineup for the 47th annual Academy of Country Music awards at the the MGM Grand Garden Arena April 1.
Joseph Leibowitz is the new executive chef of Tableau at Wynn Las Vegas.
LOS ANGELES: Make Music L.A. announced its inaugural celebration will be onis June 21,. The event celebrates the summer solstice with musical performances around the area, and isas part of a global musical festival based on France’s Fete de la Musique national musical holiday. MarketWatch: marketwatch.com/s...
The eighth annual MusiCares MAP Fund benefit concert will honor Alice in Chains co-founder Jerry Cantrell and Sony/ATV Music Publishing senior consultant Neil Lasher at Club Nokia May 31.
On March 31, 19 museums across Southern California will offer free admission and special programs to mark the completion of "Pacific Standard Time: Art in L.A. 1945-1980."
20th Century Fox PR exec Tracey Raab has joined CBS TV Distribution as vice president of communications, overseeing publicity for Entertainment Tonight and The Insider. Deadline: deadline.com/2012...
MIAMI: The 152,000-square-foot Miami Airport Convention Center announced the completion of its $15 million renovation.
Ovations Food Services announced a partnership with chef Michelle Bernstein to bid for the food services at the Miami Convention Center.
NEW YORK: The 2012 Tribeca Film Festival announced the return of its free community events: the Tribeca Drive-In, Family Festival Street Fair, Tribeca/ESPN Sports Day, and the second annual Tribeca/NYFEST Soccer Day. Co-sponsored by JetBlue and Time Warner Cable, the drive-in will feature screenings of Jaws, Knuckleball!, and The Goonies.
The Lincoln Center Festival 2012, July 5-August 5, announced appearances by Alan Cumming, Mikhail Baryshnikov, and Paris Opera Ballet as some of its highlights.
Salvatore Ferragamo celebrated its new woman's fragrance, Signorina, with a party at Palazzo Chupi. New York Times: http://nyti.ms/GJSE6V
PlannerTech, for technology event professionals, is scheduled for May 17.
ORLANDO: Hotel occupancy in the Orlando area was up slightly in February compared to the same month one year ago, thanks in part to the NBA All-Star Game February 26. It helped hotels fill more than 93 percent of available rooms the night before the game. Orlando Sentinel: articles.orlandos...
Disney will open the new Art of Animation Resort earlier than expected. The Finding Nemo wing will open May 31; the Cars wing will open June 18; the Lion King wing will open August 10; and the Little Mermaid wing will open September 15. The resort will have a total of 1,120 suites and 864 rooms.
SAN FRANCISCO: The Association of Corporate Travel Executives will host the ACTE Global Education Conference at the Fairmont San Francisco on April 22. Chief information officer of Accenture Frank Modruson will be a featured keynote speaker.
TORONTO: Documentary film festival Hot Docs will screen 189 films from a record 51 countries. The festival runs from April 26-May 6 and screening venues include its newly renovated home, the Bloor Hot Docs Cinema. http://bit.ly/GHYDNR
WASHINGTON: The Carnegie Library at Mt. Vernon Square is reopening as a special events venue following renovations, Events D.C. announced. The historic space has a 150-seat theater and a grand exterior plaza.
YOUR NEWS: What are you doing? Tell us: [email protected].
With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, Carla Warrilow in Toronto, and Anna Sekula in New York.
BizBash Call Sheet is the must-read daily digest of event industry news from BizBash.com.
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