Production & StrategyExperiential Marketing, Activations & SponsorshipsBrandingApril 26, 2013Grass cut to form an Adidas logoPhoto: Courtesy of CurbLatest in Experiential Marketing, Activations & SponsorshipsExperiential Marketing, Activations & SponsorshipsComic-Con 2025: How Brands Turned Downtown San Diego Into a Fandom PlaygroundExperiential Marketing, Activations & SponsorshipsTop Trending Stories on BizBash: July 2025Experiential Marketing, Activations & Sponsorships40 Cool Event Ideas You May Have Missed From YouTube, Backstreet Boys, and MoreExperiential Marketing, Activations & SponsorshipsThis Fashion Retailer Brought Rodeo-Ready Style to the Calgary StampedeRelated StoriesExperiential Marketing, Activations & SponsorshipsMusic MarketingExperiential Marketing, Activations & SponsorshipsBrandingExperiential Marketing, Activations & SponsorshipsPop Up BritishExperiential Marketing, Activations & SponsorshipsExperential Marketing