State Farm Here to Help Lounge
The insurance company State Farm set up a lounge called "Here to Help" that promoted volunteerism. It featured guest-comfort amenities like charging stations and storage lockers, and offered free gear such as hats, miniature fans, and fanny packs. The space hosted intimate performances from bands and musicians playing the festival, who also talked about their volunteering experiences.
Photo: Nadia Chaudhury for BizBash