FX took over the Hilton San Diego Bayfront Lawn with an interactive space called FXibition, designed to promote the channel's biggest shows. Produced by Creative Riff, activations included an immersive audiovisual experience for Legion and a deconstructed motorcycle park for Mayans MC. Other highlights included Archer sound boxes, where fans could get a photo of themselves inside a box covered in character art. Each box featured classic sound bites from the series.
To coincide with Super Bowl LIII, BET took over Atlanta’s North Event Center February 1 to 2 with an immersive experience that offered a variety of programming and sneak peeks of upcoming shows. The experience, which was produced and designed by Team Epiphany, included an installation inspired by American Soul, a new series that tells the story of Don Cornelius’ dance show Soul Train. The area featured a 1970s-theme dance floor and a giant disco ball.
