BIZBASH CALL SHEET — #313 — Wednesday, 07.25.12
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Compiled today by Beth Kormanik in New York
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* INCOMING *
1. UNSOCIAL C.E.O.s: Company heads drastically lag behind the general population when it comes to social media participation. Fewer than 8 percent of Fortune 500 C.E.O.s are on Facebook and just 4 percent are on Twitter, a survey from data startup Domo shows. Forbes: "The primary reason you have to be social is because that is where your customer lives. Even if you are not leveraging it to close business and interact with your customers, you have to spend enough time online to at least understand the shift in the world. … CEOs have a responsibility to their shareholders to be visible. CEOs who shun social media risk losing touch with some of their most lucrative customers, prospects and influencers." http://onforb.es/N6KJsu
2. MTV RETURNS TO MUSIC: A new concert series from MTV and Intel is trying to reimagine the live experience and help Intel sell its Ultrabook laptop. The nationwide tour begins Thursday in Manhattan. New York Times: "Those who want to attend must use the Twitter hashtag #musicexperiment to get information on the venue and where they can pickup tickets. Attendees will be asked to follow a dress code for the night’s Vaudevillian circus theme. Video and other media from the concert will be featured in online clips and on social media platforms like Pinterest, Facebook, Twitter and Instagram." http://nyti.ms/PVAe87
3. GAY MARRIAGE IMPACT: Same-sex marriages in New York generated an estimated $259 million economic boost, raking in another $16 million in revenue according to a study from NYC & Co. and the city clerk's office released one year after the Marriage Equality Act was passed. Crain's New York Business: "More than 201,000 guests traveled from outside of the city to attend the weddings, with more than 235,000 hotel room nights booked at an average daily room rate of $275." http://bit.ly/MFL9Dr
4. STATE FARM DROPS PENN STATE: The insurance company has dropped its nearly 20-year advertising support of the football team because of the child sex abuse scandal that this week drew drastic N.C.A.A. penalties expected to cripple the program. Adweek: "Due to the deplorable nature of the crimes involved, it’s possible that other brands will follow State Farm's lead and cancel ads for 2012 Penn State football. That's not going to be particularly easy for the university to stomach; according to Penn State's records, the football program accounts for more than half (51 percent) of the PSU athletic department’s total revenue—$58.9 million of $116.1 million in FY 2011." http://bit.ly/OXjoEF
5. SUPER BOWL SPONSOR: Pepsi announced it will sponsor this year's Super Bowl halftime show in New Orleans February 3. The multiyear deal marks an extension of the brand's "Live for Now" campaign and includes 60 seconds of advertising during the game's broadcast. Press Release: http://bloom.bg/OBYFq7
++ A WORD FROM OUR SPONSOR: Event Leadership Institute ++
Check out our editor's collection of top-rated video chapters from our class library, and sharpen your event insight. Our Suggested Summer Learning compilation includes content from David Merrell, Jes Gordon, Mindy Weiss, Preston Bailey, Mary Wittenberg, Colja Dams and others. 41 minutes | 10 clips | lots of ideas
* LOCAL NEWS *
BOSTON: NECN's TV Diner and Belkin Family Lookout Farm will host the Family Food Fest August 26. The event will have cooking demos, hayrides, and kids' activities.
CHICAGO: America's Beauty Show will be March 9-11 at McCormick Place.
DETROIT: TAP, an upscale sports pub, will replace the Wolfgang Punk Grille at the MGM Grand Casino. Huffington Post: http://huff.to/NPinlX
LAS VEGAS: SC magazine: "Delegates attending this week's Black Hat conference in Las Vegas have reported receiving a suspicious email. … According to organizers Black Hat events, ITN is handling on-site registration and check-in systems at this year's show and ‘some idle hands browsed their way to a screen'." http://bit.ly/MlCZ2h
LOS ANGELES: Macy’s Passport Presents Glamorama, a fashion show and H.I.V./AIDS fund-raiser, celebrates its 30th anniversary September 7 at the Orpheum Theater, with a British-inspired theme and performances by Robin Thicke and Karmin.
Lacma has announced details of its “Art+Film” gala October 27. This year, the event will honor artist Ed Ruscha and Stanley Kubrick, with Steven Spielberg paying tribute to the late filmmaker. Leonardo DiCaprio will co-chair, and Gucci is the presenting sponsor.
Huffington Post has a roundup of local dining events for the week: http://huff.to/LMUuHv
Local event listings from Masterplanner: http://masterplanneronline.com/losangeles
MIAMI: The preview party for the 39th Annual Love and Hope Ball is scheduled for November 8 at the Diplomat Country Club. It will benefit the Diabetes Research Institute at the University of Miami Miller School of Medicine.
NEW YORK: Penske Media Corp. signed a deal with IMG Fashion and NBC Universal's Style Network to bring the Style Awards to New York from Los Angeles September 5 at Lincoln Center. Women's Wear Daily: http://wwd.us/OBMgCp
Lisa Lori Communications is now representing New York-based event design firm Ron Wendt Design.
Event and catering company Sonnier & Castle appointed Adam Weiss to the newly created role of chief executive officer.
Local event listings from Masterplanner: http://www.masterplanneronline.com/newyork
ORLANDO: Democratic consultant James Carville and Republican strategist Mary Matalin will be featured speakers at the National Business Aviation Association’s annual meeting and convention October 31 at the Orange County Convention Center. This will be the third time the married couple is speaking at the event during an election year. The business aviation event will include 1 million square feet of exhibits, more than 100 education sessions, and an aircraft display at nearby Orlando Executive Airport.
TORONTO: Organizers for September's Toronto International Film Festival announced its lineup. The event has been a feeder for the Academy Awards in recent years. Entertainment Weekly: http://bit.ly/OvzBkh
WASHINGTON: Art Soiree presents its third Annual Midsummer Night’s Dream August 12 at Washington Harbour, Georgetown Waterfront. The event will feature a Bellagio-style dancing fountain, painted canvases coming to life, a fantasy runway show, and a performance by DJ FoTiFo.
YOUR NEWS: What are you doing? Tell us: [email protected].
With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Alexandra Brandt, Rose Chevalier, Julia Elstrodt, Beth Kormanik, and Anna Sekula in New York.
BizBash Call Sheet is the must-read daily digest of event industry news from BizBash.com.
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