Hashtags that encourage interaction on site through gamification or another kind of activity are sure to facilitate broad interaction online as well. At Target's Feed U.S.A. event, menus encouraged guests to interact and mingle with tablemates through social media prompts on menus.
Photo: Nilaya Sabnis
Livecube users can view and repost tweets from specific sessions, track the points leaders, and see what prizes are available. The app uses game-based strategies to motivate attendee engagement at events.