Karl Lagerfeld showed off the new structure designed by architect Zaha Hadid for a Chanel-sponsored traveling exhibit last weekend. At a press conference in Venice on Saturday, the opening day of the Biennale there, the pair unveiled a model of the Pritzker Prize-winning architect's futuristic collapsible pavilion, which will house an art exhibit that will travel the world.
According to Tuesday's WWD, "The scale model of Hadid's 'contemporary art container,' a gleaming white, UFO-like structure, was greeted with spontaneous applause, led by Lagerfeld, who urged everyone to stand up to get a closer look." The exhibit will accomodate 2,000 people per day and will be open to the public free of charge. The structure will have 6,000 square feet of exhibit space.Chanel's "Mobile Art" exhibition is scheduled to debut in Hong Kong in January, and then make stops in Tokyo, New York, Los Angeles, London, Moscow, and Paris. The trip will run through 2010. The structure will house 15 contemporary artists' works inspired by Chanel handbags. (The WWD story is available online only to subscribers.)
According to Tuesday's WWD, "The scale model of Hadid's 'contemporary art container,' a gleaming white, UFO-like structure, was greeted with spontaneous applause, led by Lagerfeld, who urged everyone to stand up to get a closer look." The exhibit will accomodate 2,000 people per day and will be open to the public free of charge. The structure will have 6,000 square feet of exhibit space.Chanel's "Mobile Art" exhibition is scheduled to debut in Hong Kong in January, and then make stops in Tokyo, New York, Los Angeles, London, Moscow, and Paris. The trip will run through 2010. The structure will house 15 contemporary artists' works inspired by Chanel handbags. (The WWD story is available online only to subscribers.)