Mitra SorrellsEvent Tech & VirtualHow Marijuana Is Transforming the Event IndustryFrom “bud bars” to cannabis-infused dinners, find out how marijuana is being used in states that have legalized it.February 9, 2017GlobalWhat Does the Travel Ban Mean for International Events?While the ban is tied up in the courts, planners, attendees, sponsors, and exhibitors weigh the potential impact.February 7, 2017Orlando / Central FloridaN.F.L. Redesigns Pro Bowl Events to Celebrate Football at All LevelsSee how the league partnered with Disney and community leaders to create a week of festivities.February 2, 2017Experiential Marketing, Activations & SponsorshipsHow Super Bowl Fans Are Traveling to MarsOrganizers partnered with NASA to create a first-of-its-kind virtual-reality experience.January 31, 2017Programming & EntertainmentHow the P.G.A. Show Meets the Needs of Its Most Influential BuyersThe P.G.A. Merchandise Show has created a program that helps buyers and exhibitors take care of business.January 26, 2017Audiovisual & LightingWhat You Need to Know About Hosting a Multi-City ConferenceWith participants and speakers in multiple locations, this innovative format can reduce travel time and costs while maintaining attendee engagement.January 24, 2017StrategyInside Goodyear's Bowl Game Sponsorship StrategyFind out how the brand combined art and technology to create activations with “sticking power,” and garnered more than 150 million impressions.January 19, 2017Event ManagementCould a Chatbot Replace the Need for an Event App?Find out how to provide a variety of information, notifications, and customer service to your attendees through simple text messaging.January 17, 2017Programming & EntertainmentAt P.C.M.A: 8 Tips From a Content Specialist on How to Drive EngagementCheck out how to "design events for content" to drive engagement and long-term value.January 12, 2017StrategyCan Your Wi-Fi Handle Live-Streaming?If you think attendees will be using Facebook Live, Periscope, YouTube, or other streaming services, you may need enhanced Wi-Fi at events.January 10, 2017Previous PagePage 11 of 90Next PageTop StoriesExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Whether functional or just for fun, these cheeky bathroom-themed activations prove no space is too private for creativity.Los Angeles / Southern California6 New Venues in San Diego for Summer 2025 Meetings and EventsIndustry InsidersUtah’s Ultimate Athletic Destination Is About to Level UpExperiential Marketing, Activations & SponsorshipsNo $20 Viral Smoothies Here—How ALDI Created an Outdoor Farmers Market Pop-UpOrlando / Central Florida5 New Venues in Orlando/Central Florida for Summer 2025 Meetings and Events