Mimi O'ConnorProgramming & EntertainmentMarry MakingTo amp up the excitement at the Made of Honor premiere, Columbia Pictures staged a real-life wedding as part of the festivities.May 1, 2008Food TrendsWaters' WorldThe Cry-Baby opening-night party vividly brought to life the musical's '50s kitschy locales.April 28, 2008AtlantaFrench ConnectionThe Savannah College of Art and Design enlisted the talents of students both past and present for its Style Etoile awards at the Cultural Services of the French Embassy.April 14, 2008New YorkMoving ImageProduction company Caravents staged a personal after-party for Takashi Murakami in a Soho loft, based on a similar event created for the artist in L.A.April 7, 2008Experiential Marketing, Activations & SponsorshipsGarage BrandsBrooklyn Fashion Week[end] hosted three nights of events in sponsor Northside Piers\' parking space.March 26, 2008Event Production & FabricationParty of TwoThe event producers at FĂŞte have created two new divisions dedicated to decor and custom paper products.March 12, 2008StrategyGetting the Irish UpCelebrating its 10th year, the Craic Film and Music Festival employed multiple marketing strategies to deliver record attendance.March 11, 2008Experiential Marketing, Activations & SponsorshipsPop (Up) MusicAbsolut Vodka launched its new \"Visionaries\" campaign with a mechanical music installation in a pop-up space on the Lower East Side.February 29, 2008AtlantaFour of L.A.'s Top AuctioneersFebruary 19, 2008Event Production & FabricationFive of New York's Top AuctioneersFebruary 19, 2008Previous PagePage 4 of 8Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsWhy Tribeca Fest Organizers Expanded One of Its Signature EventsFind out why brand storytelling got a bigger stage at this year's event. Plus, see other events and activations from the annual festival.Brands & Event ProsCall for Nominations: BizBash's 15 Over 50Opinion & Experts12 Books Every Event Prof Should Read This SummerExperiential Marketing, Activations & SponsorshipsExperiential Everywhere: How This Firm Capitalizes on Company Culture to Create Memorable MomentsNorth AmericaWhat's New in Event Venues: James Beard Award Winners, Hotel Recs Based on Personality Type, and More