Drinks served at the New York launch for Belvedere's IX vodka included the cigarette-inspired \"IX Vice,\" with nicotine-infused syrup and a toasted marshmallow.
Photo: Michael Buckner/Getty Images
At Perez Hilton's party during South by Southwest in Austin, alcohol sponsor Alizé served its liqueur in snow cones.
Photo: Chad Wadsworth
In addition to cocktails, Toronto furniture company Casalife served fruit- and vegetable-infused water at its design expo, Mi Casa Su Casa.
Photo: Nikki Leigh McKean for BizBash
Drinks served at the New York launch for Belvedere's IX vodka included the cigarette-inspired "IX Vice," with nicotine-infused syrup and a toasted marshmallow.
Photo: Michael Buckner/Getty Images
