This week's roundup of event ideas includes solider-shaped sushi bites from a caterer in Los Angeles, ocean projections on a bar at a Toronto product launch, Belgian beer sorbet at a Chicago gala, and a private karaoke booth at a pop-up café in New York.
For a child-friendly snack, sushi rice “soldiers” are made with fresh salmon and tuna sashimi and garnished with edamame. The dish was created by DNA Events Inc. in Los Angeles.
This year, Restaurant Association of Metropolitan Washington moved its June 22 event to the Walter E. Washington Convention Center. At food stations sponsored by Chile, dishes included ceviche and marinated shrimp with avocado pebre. Coordinating with the food, the chalkboard centerpiece depicted scenes of the country's harbors and fishing boats.
Magritte: Mystery of the Ordinary, 1926-1938 opened recently at the Art Institute of Chicago. To celebrate the exhibition, the museum gave its June 20 gala a “Surrealistically Chic” theme. In a nod to the artist's Belgian heritage, mixologist Adam Seger created Blanche de Brussels Belgian Ale sorbet.
The Cracker Jack brand hosted an event last month in New York's Herald Square to kick off its "Surprise Inside Project.” The kid-friendly event featured two larger-than-life Cracker Jack boxes, one standing 15 feet tall and a second filled with oversize popcorn kernels and small surprises for kids to discover.
Two Oceans Wine hosted a relaunch party at Polson Pier's Solarium in Toronto on June 18. Organized by Your Brand Integrated Marketing Communications, the event had a bar with a 30-foot moving projection with images of moving water and the wine brand's logo.
Kellogg's dished up thousands of bowls of cereal to hungry New Yorkers at a free pop-up restaurant June 24 to 27 that served only cereal and milk. The Roots performed a free concert that included a cover of the G. Love & Special Sauce song "Milk and Cereal," and guests could record their own version of the song in a private karaoke booth.
HBO hosted a June 17 bash for the premiere of the show's final season at the Hollywood Roosevelt Hotel. Terrariums housing skulls, candles, and rosary beads added to the moody setting.
Cointreau hosted a soiree at New York's Broome Hotel on June 17. BMF Media repurposed the hotel's existing café with Cointreau accents, including Cointreau-chocolate mousse, mini mandarin tarts, and orange macarons.
Brazil came to Beverly Hills for Svedka’s Rio carnival-inspired Summer Samba party on June 17. Organizers from BMF Media Group bypassed vases in favor of pineapples, which held vibrant flower arrangements.
The second annual BET Experience returned to L.A. Live on June 27. The cable network’s three-day event had new features this year, including an invitation-only fashion show at the Conga Room.
