25. Skirting the Issue

The American Heart Association’s 2006 Rhapsody in Red event had a dramatic event entryway designed by Matthew David Events: a model wore a silk organza dress with a 30-foot-long skirt that draped over the New York Public Library’s entrance.
Photo: Jaime Watts
2. Follow the Yellow Road

A yellow zigzag path at a 2008 Kohler event in Chicago was a surprising alternative to the traditional entrance path.
Photo: Courtesy of Kohler