
Block-letter table centerpieces at Revlon's philanthropic luncheon had a "love" theme supporting the brand's Love Is On Million Dollar Challenge.
Photo: Donato Sardella/Getty Images for Revlon

Helium-filled Zygote balls, which were printed with sponsors’ names, changed color when touched at a retail conference.
Photo: Courtesy of Cievents

During the VitaminWater Rooftop series during the Toronto International Film Festival in September, the Mint Agency created a step-and-repeat that displayed sponsor logos in antique frames.
Photo: Euan Lampitt of the Mint Agency
Creative Photo Setups

A photo booth is a staple at any event, but Marcy Blum, president of New York-based event planning firm Marcy Blum Associates, recommends creating a stylized photo studio, such as this lush sofa setup with dramatic floral arrangements for group shots.
Photo: Courtesy of Marcy Blum Associates

Revlon hosted its annual philanthropic luncheon in Los Angeles in September in support of the beauty brand’s Women’s Health Mission, which in part served to raise awareness for this year's philanthropic initiatives including Revlon's second annual Love Is On Million Dollar Challenge. And from that initiative came a “love” theme executed in clean, graphic decor including centerpieces: clean white block lettering spelling out “Spread the Power of Love,” with red roses set in black vessels at the base, running the length of long, spare tables. The idea was to infuse Revlon branding into the space in a way that did not detract from the philanthropic messaging.
Photo: Donato Sardella/Getty Images for Revlon

Hargrove incorporated photos from the past 30 years of events in the wall decor behind the check-in area.