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  1. Catering & Design
  2. Event Design & Decor

Sin City Inspires Advertising Gala Theme

February 15, 2006
For many in the advertising game, every day is a gamble—pitching products and ideas to clients in hope of a big payoff. It was fitting that the members of the National Advertising Benevolent Society (NABS)—a charitable organization that provides financial assistance to advertising industry professionals who suffer illness, injury, or unemployment—found a Vegas theme awaiting them at their annual gala dinner.
Showgirls dressed in flamboyant costumes from Malabar Costumes greeted guests as they entered the Kool Haus. Oversize playing cards and lit spandex columns from Chris Oliver flanked the entrance. Inside, servers dressed as Playboy bunnies and Chippendales dancers passed Eatertainment's Vegas-themed hors d'oeuvres like "Ocean's Eleven" cornbread coins with tuna tartar and "Diamonds Are Forever" profiteroles stuffed with curried crab, ginger, and lemongrass. Casino games were offered as pre-dinner entertainment, with dealers in casino attire.

Dining tables were dressed with coins and candles and heavily branded guest keepsakes, which included a Globe & Mail wrapped chocolate bar, a Marketing Magazine blue bottle of water, a deck of cards from Global Television, and a CD of the evening's featured performer, Matt Dusk, who appeared courtesy of Universal Music. For Dusk's performance after dinner, the stage featured a backdrop of white spandex structures, cones, and columns.

—Robyn Small
Servers dressed as Playboy bunnies and Chippendales dancers passed Vegas-themed hors d'oeuvres at the National Advertising Benevolent Society's benefit at Kool Haus.
Servers dressed as Playboy bunnies and Chippendales dancers passed Vegas-themed hors d'oeuvres at the National Advertising Benevolent Society's benefit at Kool Haus.
Showgirls in costumes from Malabar Costumes greeted guests entering the party.
Showgirls in costumes from Malabar Costumes greeted guests entering the party.
The stage design for Matt Dusk's performance included a white spandex structure with showy pink, orange, and gold lighting from the team at the Kool Haus.
The stage design for Matt Dusk's performance included a white spandex structure with showy pink, orange, and gold lighting from the team at the Kool Haus.
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