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  1. Catering & Design
  2. Food Trends

Think Pink

To kick off the National Cherry Blossom Festival, Destination D.C. and Restaurant Association Metropolitan Washington helmed a media launch party at Asia Nine.

Danielle O'Steen
March 27, 2009

Cherries may not be in season until June, but the red fruit still got all the glory at the National Cherry Blossom Festival’s Cherry Picks media launch party yesterday afternoon at Asia Nine. From cherry-glazed foie gras to cherry-infused sake, the event offered up cherry-flavored bites from seven local restaurants—just a sampling of what some 40 eateries around Washington are putting forth for the festival, which runs from March 28 to April 12.

“This is the seventh year that we’ve coordinated this Cherry Picks promotion to really engage restaurants in the festival,” said Destination D.C. director of communications Rebecca Pawlowski. “In the years past the festival has brought 1 million visitors to the city, so it’s a great time for the restaurants to get exposure.”

Pawlowski worked with the Restaurant Association Metropolitan Washington and Hisaoka Communications to produce the event, which garnered some 80 attendees from the media, Destination D.C., and the restaurant industry. Asia Nine provided its space, kitchen, and staff to assist the visiting chefs, who doled out everything from bing cherry-cured wild salmon sashimi from Palette and cherry-glazed foie gras lollipops from Taberna del Alabardero to chocolate cones filled with sour cherry compote from the Mandarin Oriental’s CafĂ© Mozu.  

“It’s hard to get chefs thinking about their spring menu in December when we’re planning this event, especially since there’s such an emphasis on fresh food for D.C. chefs,” added Pawlowski. “But they make it work.”

The Cherry Picks media launch event at Asia Nine
The Cherry Picks media launch event at Asia Nine
Photo: BizBash
Event sponsor Goout2eat.com, a restaurant marketing site, branded a Smart Car parked near the entrance.
Event sponsor Goout2eat.com, a restaurant marketing site, branded a Smart Car parked near the entrance.
Photo: BizBash
Sprigs of cherry blossoms decorated Asia Nine.
Sprigs of cherry blossoms decorated Asia Nine.
Photo: BizBash
Chefs from Taberna del Alabadero made cherry-glazed foie gras lollipops.
Chefs from Taberna del Alabadero made cherry-glazed foie gras lollipops.
Photo: BizBash
Domaso Trattoria Moderna, in the Hotel Palomar, presented a chocolate cherry Napoleon.
Domaso Trattoria Moderna, in the Hotel Palomar, presented a chocolate cherry Napoleon.
Photo: BizBash
A server at the Asia Nine station offered guests cherry-infused sake and chevre-vegetable tarts.
A server at the Asia Nine station offered guests cherry-infused sake and chevre-vegetable tarts.
Photo: BizBash
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