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  1. Catering & Design
  2. Food Trends

Power Plant's Power Ball Full of 'Hidden Surprises, Altered Realities'

Carla Warrilow
June 22, 2011
The Power Plant Contemporary Art Gallery held its annual fund-raiser, the Power Ball, on Thursday evening. Known for its outlandish themes and art installations, this year’s ball attempted to build on that reputation with the theme of "Thirteenth Floor," which promised "hidden surprises, altered realities, [and] a playground for the imagination," according to the invite. As guests rounded a corner to enter the gallery, they were met with an 800-pound bull roasting on a spit. “Vegetarians beware,” joked Tiffany Cox, the new major event and business development coordinator at the Power Plant. 
 
This year's fund-raiser was the highest-netting Power Ball to date, drawing 1,700 guests and receiving double the sponsorship, with eight partner sponsors. “Word about the event has got out,” said Cox, who also cited the evening’s originality as a reason for its popularity. “People want to come and be involved in an art piece.”

Art was a focus of the evening, with a number of installations for guests to experience and explore. Artist Laura Kikauka filled one room with 24 refrigerators, creating what Cox called a "haunted mess hall." Guests could open each fridge to find anything from mannequin heads to stuffed animals to sponsor food products. Sponsors also designed installations like the Kobo reading room, inspired by The Hitchhiker's Guide to the Galaxy.

This year’s Power Ball also placed a greater focus on food, with local chef Marc Thuet heading the menu. “We really let [Thuet] be an artist,” Cox said. With such a large number of guests attending, Cox and her team decided against hors d’oeuvres and passed plates within the main party. Instead, food was made available in two designated areas: in the backyard, where the bull was roasting, and in Kikauka’s haunted mess hall. (In the V.I.P. room, there were four food stations and circulated appetizers.)

The V.I.P. experience underwent some changes. Rather than taking place within the larger party, the 350 V.I.P. guests had a room to themselves. “This year, we really wanted to make it exclusive and intimate,” Cox said. The V.I.P. party was also pushed back an hour, allowing the main party to begin before the V.I.P. guests joined in.

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Photo: Josh Fee for BizBash
The party took over the Power Plant Contemporary Art Gallery.
The party took over the Power Plant Contemporary Art Gallery.
Photo: Josh Fee for BizBash
Guests entered the party through a long white hallway with the PB13 logo projected on a screen overhead.
Guests entered the party through a long white hallway with the PB13 logo projected on a screen overhead.
Photo: Josh Fee for BizBash
In a collaborative installation by Castor Design and artist Jeremy Janson, 1,900 feet of electroluminescent wire lit one room in the Power Plant. The bar was made of TVs, looping one of Janson's videos.
In a collaborative installation by Castor Design and artist Jeremy Janson, 1,900 feet of electroluminescent wire lit one room in the Power Plant. The bar was made of TVs, looping one of Janson's videos.
Photo: Josh Fee for BizBash
Artist Laura Kikauka created a haunted mess hall, filled with 24 refrigerators. Each fridge contained something different, from sponsor food products to stuffed animals.
Artist Laura Kikauka created a haunted mess hall, filled with 24 refrigerators. Each fridge contained something different, from sponsor food products to stuffed animals.
Photo: Josh Fee for BizBash
Shoes, a 'Kiss My Art' sweatshirt, and empty bottles of sponsor Kronenbourg filled one of Kikauka's refrigerators.
Shoes, a "Kiss My Art" sweatshirt, and empty bottles of sponsor Kronenbourg filled one of Kikauka's refrigerators.
Photo: Josh Fee for BizBash
Inspired by A Hitchhiker's Guide to the Galaxy, the Kobo reading room was strung with shoes and full of towels. As the quote explains, 'A towel is about the most massively useful thing an interstellar hitchhiker can have.'
Inspired by A Hitchhiker's Guide to the Galaxy, the Kobo reading room was strung with shoes and full of towels. As the quote explains, "A towel is about the most massively useful thing an interstellar hitchhiker can have."
Photo: Josh Fee for BizBash
The Kobo reading room was lit with blue lights and furnished with silver pieces. Three Kobo readers were available for guests to try.
The Kobo reading room was lit with blue lights and furnished with silver pieces. Three Kobo readers were available for guests to try.
Photo: Josh Fee for BizBash
Sponsor Perrier served drinks in the Waiting Room, between the main party and the V.I.P. room. Elevator music played softly in the background.
Sponsor Perrier served drinks in the Waiting Room, between the main party and the V.I.P. room. Elevator music played softly in the background.
Photo: Josh Fee for BizBash
Toronto Life magazines filled shelves in the Waiting Room that separated the V.I.P. room from the rest of the party.
Toronto Life magazines filled shelves in the Waiting Room that separated the V.I.P. room from the rest of the party.
Photo: Josh Fee for BizBash
The V.I.P. room was dimly lit with votive candles, placed inside clear lamps. A long black table lined with stools stretched down the centre of the room.
The V.I.P. room was dimly lit with votive candles, placed inside clear lamps. A long black table lined with stools stretched down the centre of the room.
Photo: Josh Fee for BizBash
Karen Azoulay created a live sculptural piece for the V.I.P. room. In the piece, called 'The Paper Moons of Jupiter,' actors sat inside the large installation and provided a moving backdrop for the party.
Karen Azoulay created a live sculptural piece for the V.I.P. room. In the piece, called "The Paper Moons of Jupiter," actors sat inside the large installation and provided a moving backdrop for the party.
Photo: Josh Fee for BizBash
V.I.P. guests could sample hors d'oeuvres such as beet-cured Arctic char with maple mustard, served on top of a buckwheat blini.
V.I.P. guests could sample hors d'oeuvres such as beet-cured Arctic char with maple mustard, served on top of a buckwheat blini.
Photo: Josh Fee for BizBash
DJ Jaime Sin spun for the crowd on the dance floor. Art group Assume Vivid Astro Focus projected a colourful visual and a laser show on the walls.
DJ Jaime Sin spun for the crowd on the dance floor. Art group Assume Vivid Astro Focus projected a colourful visual and a laser show on the walls.
Photo: Josh Fee for BizBash
At midnight, guests could try on masks on the dance floor to see Assume Vivid Astro Focus's laser show in 3-D.
At midnight, guests could try on masks on the dance floor to see Assume Vivid Astro Focus's laser show in 3-D.
Photo: Josh Fee for BizBash
Outside, guests could try roasted bull sandwiches.
Outside, guests could try roasted bull sandwiches.
Photo: Josh Fee for BizBash
A pig, as well as an 800-pound bull, roasted on a spit outside.
A pig, as well as an 800-pound bull, roasted on a spit outside.
Photo: Josh Fee for BizBash
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