No Champagne Flutes—Just Tons of Plastic Cups—at This Hollywood Film Premiere

The film 21 and Over hits theaters on March 1.
The film 21 and Over hits theaters on March 1.
Photo: Ashley Sugarman/Relativity Media

We hope this won't be a spoiler alert, but Relativity Media's new film 21 and Over has quite a few drinking scenes. And when the movie had its premiere party at the Regency Village Theatre in Westwood on February 21, event producers brought its hilarious, hard-partying plot line to life with an unusual arrivals wall. Jade Alex, Relativity Media's director of events and special projects, worked with Best Events to create a 60-foot wall that comprised some 3,700 red plastic cups. Stationed alongside the red carpet, the cheeky fixture served as a backdrop for press photographs of stars such as Justin Chon and Skylar Astin.

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