Events Business, Better Than Ever.
Events Business, Better Than Ever—See What's in Store for 2025.

Howard Givner

Opinion & Experts
Opinion: Why Event Professionals Need to Mobilize Against Gun Violence
A call to action for event professionals to mobilize against gun violence.
September 27, 2019
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Top Stories
The Vienna Meeting Fund 2025-2028 is a 4 million-euro fund that provides financial support for international events.
Meetings
See How Some Cities Are Attracting Events with Big Bucks
Destinations use government-backed grants—also known as subvention programs—to entice organizers and meeting planners to host their gatherings in their cities.
Universal's Post-Show Party
Event Design & Decor
Golden Globes 2025: See Inside the Award Show, Plus How the Wildfires Are Affecting Other Hollywood Events
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Industry Insiders
3 Secrets to Successful Event Staffing
During last year’s Super Bowl, Paramount Global offered a separate broadcast of the game on Nickelodeon, complete with its own sportscasters, TV commercials, and signature green slime.
Sports
The Rise of Alt-Casts: See How Sports Leagues Are Wooing Fans with Enhanced Experiences
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People
How This Nonprofit Is Helping Event Profs in Need During the Los Angeles Wildfires
More in Home
Meetings
See How Some Cities Are Attracting Events with Big Bucks
Destinations use government-backed grants—also known as subvention programs—to entice organizers and meeting planners to host their gatherings in their cities.
The Vienna Meeting Fund 2025-2028 is a 4 million-euro fund that provides financial support for international events.
Event Design & Decor
Golden Globes 2025: See Inside the Award Show, Plus How the Wildfires Are Affecting Other Hollywood Events
Just two days before deadly wildfires broke out in Los Angeles, the entertainment industry gathered for the 82nd Golden Globes. Here's a behind-the-scenes look at some of the weekend's biggest events.
Universal's Post-Show Party
Sponsored
3 Secrets to Successful Event Staffing
With the right staffing strategy, you'll be ready to tackle any challenge.
Tb0353 Job Stack Launch Biz Bash Spon Con 150dpi
Sports
The Rise of Alt-Casts: See How Sports Leagues Are Wooing Fans with Enhanced Experiences
The broadcast production trend aims to attract new viewers, including multigenerational audiences, with cartoon characters and high-tech hijinks.
During last year’s Super Bowl, Paramount Global offered a separate broadcast of the game on Nickelodeon, complete with its own sportscasters, TV commercials, and signature green slime.
People
How This Nonprofit Is Helping Event Profs in Need During the Los Angeles Wildfires
SEARCH Foundation is raising money now to help event profs in need evacuate and find shelter. Chairperson Kate Patay also takes us through the organization's origins and impact.
Tim Mossholder Qmk3g1 Mpqi A Unsplash
Opinion & Experts
9 Top Event Trends to Look for in 2025
Here's what to expect from this year's events—from emerging technologies and Gen Z's influence to a renewed focus on authenticity and personalized experiences.
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Most Popular
Event Design & Decor
Golden Globes 2025: See Inside the Award Show, Plus How the Wildfires Are Affecting Other Hollywood Events
Opinion & Experts
9 Top Event Trends to Look for in 2025
Experiential Marketing, Activations & Sponsorships
Inside Netflix's Huge Experiential Marketing Campaign for 'Squid Game'
Beverages
The Sober Shift: How to Create Inclusive Event Spaces for Guests Who Don't Drink
Experiential Marketing, Activations & Sponsorships
See Inside Olivia Rodrigo’s Purple-Filled NYC Subway Takeover
Industry Insiders
6 Sports Marketing Must-Know Trends for 2025
Experiential Marketing, Activations & Sponsorships
Inside Netflix's Huge Experiential Marketing Campaign for 'Squid Game'
To promote the second season of the widely popular series, the streaming service hosted events around the world.
Squid Game: The Experience in NYC allows fans to enter the world of the series and participate in the games they’ve seen on screen, including 'Red Light, Green Light' under Young-hee’s watchful eye.
Beverages
The Sober Shift: How to Create Inclusive Event Spaces for Guests Who Don't Drink
In her new book, The Inclusive Event Planner, author and advocate Laura Nelson shares ways to create engaging and inclusive environments that extend beyond the bar.
Nelson encourages planners to be mindful of what everyone else is drinking, so guests choosing nonalcoholic options don't feel deprived or like they have a target on their backs. One company that does this well? The Tempo by Hilton hotel brand; properties feature a menu of handcrafted “Spirited” and “Free-Spirited” cocktails. The “Free-Spirited” selections mirror the “Spirited” cocktails in every way—presentation, flavor profile, mouthfeel, and sophistication—but are made without alcohol.
Experiential Marketing, Activations & Sponsorships
See Inside Olivia Rodrigo’s Purple-Filled NYC Subway Takeover
The pop star's new partnership with Sony LinkBuds came to life as a two-day subway takeover with '90s-inspired touchpoints, purple decor, and butterflies.
The 'O Line' was a nod to Rodrigo’s hit “Obsessed' and featured a larger-than-life mosaic installation—as all NYC subway stations do—complete with purple butterflies.
Event Tech & Tools
Event Tech Check: Innovative New Products for Exhibitor Management, Virtual Events, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
Our CES 2024 coverage was one of BizBash's most popular stories last year, with highlights like Seoul-based conglomerate SK Group's display of artificial intelligence and carbon-reduction technologies, housed under an amusement park concept called “SK Wonderland.” In addition to the giant “Wonder Globe,' the space featured a 'magic carpet ride' (a vehicle embedded with an AI processor) and an AI fortuneteller. This year's CES kicks off today in Las Vegas; stay tuned for our coverage in the coming weeks!
Event Production & Fabrication
See How the San Diego Food + Wine Festival Expanded Its Reach
Over the past two decades, the annual event has evolved into a platform for discussions on sustainability, equity, and the future of the industry, in addition to showcasing great food and drink.
Festivalgoers enjoyed the Grand Tasting event, which featured Michelin-starred and James Beard-nominated chefs, live-fire cooking demonstrations, immersive VIP experiences, and tastings from top wine regions like Paso Robles, Temecula, and Napa.
Strategy
20 Toasty Tips for Keeping Guests Warm at Winter Events
Discover how to infuse warmth into your event—without sacrificing style and creativity.
Sometimes, leaning into the season through cozy, winter-inspired decor can add a natural warmth to your event design. For a corporate holiday party held in December 2023, Sterling Engagements created a stylish wintry retreat in a lodge-like setting. The space featured snow-dusted trees, serene blue lighting inspired by the winter sky, and a color palette complemented by shimmering metallics that were designed to catch the light. The centerpiece of the festive gathering was the plaid dance floor and eye-catching ceiling installation, which mixed different mediums including winter greens, pine cones, starbursts, and more. Florals furthered the whimsical, wintry theme.
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