President and C.E.O., Solutions With Impact, Toronto, 52 Claim to fame: Hock’s two-day Rally for Kids With Cancer fund-raiser continues to expand after raising more than $8 million for the SickKids Foundation. Built around a celebrity scavenger hunt during the Toronto International Film Festival, the event garnered the support of Goldie Hawn as host in its first year in 2008. In 2009, Hock hosted additional rallies in Miami and L.A. and this year will host one more in Houston.
Big innovation: “The development of incentive-based, online fund-raising.” Tickets are rarely sold to his events. Instead, would-be attendees must raise a minimum amount online to attend, with rewards going to the top fund-raisers.
Style signature: “Five-star quality with a rock ’n’ roll flair.”
On Twitter: @SWIbiz