Trade events

June 19, 2012
The 3-D projections mapped to Coca-Cola’s 26-story headquarters in Atlanta during the 125th anniversary celebrations
The 3-D projections mapped to Coca-Cola’s 26-story headquarters in Atlanta during the 125th anniversary celebrations
Photo: Michael Pugh
Coca-Cola logos on clothing at the Dolce & Gabbana show during Milan Fashion Week in January 2011
Coca-Cola logos on clothing at the Dolce & Gabbana show during Milan Fashion Week in January 2011
Photo: Courtesy of Dolce & Gabbana
Coca-Cola’s table at Diffa’s 2011 Dining by Design benefit in New York
Coca-Cola’s table at Diffa’s 2011 Dining by Design benefit in New York
Photo: Emily Gilbert for BizBash
The concert kickoff with Coca-Cola Company chairman and C.E.O. Muhtar Kent, Georgia Governor Nathan Deal, Atlanta Mayor Kasim Reed, and host Ryan Seacrest
The concert kickoff with Coca-Cola Company chairman and C.E.O. Muhtar Kent, Georgia Governor Nathan Deal, Atlanta Mayor Kasim Reed, and host Ryan Seacrest
Photo: pwpstudio.com
The 15,000-person anniversary celebration concert at Atlanta’s Centennial Olympic Park in May
The 15,000-person anniversary celebration concert at Atlanta’s Centennial Olympic Park in May
Photo: pwpstudio.com
DJ Mark Ronson’s performance at a festival for Coca-Cola’s Olympics campaign
DJ Mark Ronson’s performance at a festival for Coca-Cola’s Olympics campaign
Photo: Ian Gavan/Getty images for Coca-Cola
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Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
Sports
See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Event Space at SUMMIT One Vanderbilt
New York
12 New Venues in New York for Summer 2025 Meetings and Events
WorldPride D.C. took place May 17-June 8.
Event Production & Fabrication
WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
Event Tech & Tools
Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
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At Lady Gaga's Workshop at Barneys, it was like entering a whole new world; in this case, hers.
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MedQuist invited attendees to stop at its booth to charge their iPods and cell phones. While the devices charged, the company's staff talked to attendees about its products.
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Cheryl Cecchetto presented this quiz during her keynote presentation at the BizBash IdeaFest in Los Angeles June 13.
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Menu cards held by ceramic hands at an event designed by Canvas & Canopy
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Sports
See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Stagwell's buzzy experience returned for a third year, its biggest build yet.
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
New York
12 New Venues in New York for Summer 2025 Meetings and Events
Take a peek at these buzzworthy restaurants, hotels, meeting and event spaces, and more recently opened in New York.
Event Space at SUMMIT One Vanderbilt
Event Production & Fabrication
WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital
The massive celebration was a challenge for many reasons, but the global Pride event was still authentically D.C. Hear from organizers at Destination DC and Capital Pride Alliance.
WorldPride D.C. took place May 17-June 8.
Event Tech & Tools
Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
These companies broke through the noise with creative activations, events, and experiences that engaged attendees, fans, and consumers.
2025 Industry Innovators Article Image Brands
Opinion & Experts
Top Trending Stories on BizBash: June 2025
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
Experiential Marketing, Activations & Sponsorships
50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
Brands & Event Pros
Industry Innovators 2025: Sephora
Industry Insiders
Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
LinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.
LinkedIn's Rooftop & Studio
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
The second-ever Fanatics Fest was a championship-size arena where $200 million in memorabilia and countless celebrity sightings meshed with high-energy activations and experiences that nodded to the culture and swagger of NYC.
The second-ever Fanatics Fest returned to New York City’s Jacob K. Javits Center June 20-22.
Chicago
9 New Venues in Chicago for Summer 2025 Meetings and Events
Take a peek at these buzzworthy restaurants, hotels, meeting and event spaces, and more recently opened in Chicago.
The Talbott Hotel
Sponsored
The Future of Meetings Is in Cincy
Cincy is redefining what's next in meetings and events.
Downtown Cincinnati's $240 million reimagined Duke Energy Convention Center
Experiential Marketing, Activations & Sponsorships
Block Party: See How Minecraft Was Transformed Into an IRL Video Game
The popular game has been turned into an interactive in-person experience that just opened in Canada.
Visitors embark on a rescue mission with a team of fellow Minecrafters.
United States
7 Event Venues in St. Louis That Will Wow Attendees
From an architectural playground and museum to a luxury hotel, visitors are sure to be pleasantly surprised.
1. City Museum
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