
Modeled after the sets of television game shows, the staging for the event also incorporated LG Electronics' logo and signature red.
Photo: John Minchillo for BizBash

Designed so that the heads of the contestants and M.C.s wouldn't block the screens, the semicircular stage was divided into two tiers with a round podium in the center.
Photo: John Minchillo for BizBash

The lecterns incorporated design elements like letters and text characters and LCD panels that displayed each team's score.
Photo: John Minchillo for BizBash

Backstage, the room that usually serves as a prep area for caterers became the base of operations for the technology servers. A team controlled the displays on the main screens as well as the information sent to and from the devices used by the contestants.
Photo: John Minchillo for BizBash

The production team placed the soundproof booths housing the translators backstage, keeping them nearby but hidden so as not to distract the crowd.
Photo: John Minchillo for BizBash

Thirteen teams competed—with two contestants from each country—including teenagers from Russia, South Africa, New Zealand, and Indonesia.
Photo: John Minchillo for BizBash

Using the latest handsets from LG—the LG enV3, BL20 and GW520—the contestants showed off the speed and accuracy of their texting skills.
Photo: John Minchillo for BizBash

The event tested texting skills through a word-based action video game.
Photo: John Minchillo for BizBash

In addition to the $10,000 given to Portugal's Pedro Matias for breaking the Guinness World Record, LG handed out checks to the winning team from Korea, as well as to the runners up from the U.S.A. and Argentina.
Photo: John Minchillo for BizBash

Following the check presentation, LG blasted the stage with confetti and streamers.
Photo: John Minchillo for BizBash