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Neeeeat

April 18, 2013
Goldenvoice's Coachella festival in Indio sold out in a record six days.
Goldenvoice's Coachella festival in Indio sold out in a record six days.
Photo: BizBash
A redesigned layout made the festival grounds feel less congested.
A redesigned layout made the festival grounds feel less congested.
Photo: BizBash
For Arcade Fire's set, the Creators Project released 1,250 high-tech beach balls, which came cascading down on the audience.
For Arcade Fire's set, the Creators Project released 1,250 high-tech beach balls, which came cascading down on the audience.
Photo: Peter Sutherland
The balls were outfitted with LED light units and radio transmitters, and lit up as they bounced among the crowd.
The balls were outfitted with LED light units and radio transmitters, and lit up as they bounced among the crowd.
Photo: Peter Sutherland
The main stage came alive, thanks to programming help from the Creators Project.
The main stage came alive, thanks to programming help from the Creators Project.
Photo: Peter Sutherland
Erykah Badu was among the main-stage performers late afternoon Saturday.
Erykah Badu was among the main-stage performers late afternoon Saturday.
Photo: BizBash
The National took to the outdoor stage on Sunday.
The National took to the outdoor stage on Sunday.
Photo: BizBash
Fans packed into the festival grounds during a colorful Sunday sunset.
Fans packed into the festival grounds during a colorful Sunday sunset.
Photo: BizBash
An art installation meant to be a physical manifestation of Spiritualized's album Ladies and Gentlemen, We Are Floating in Space, by Jonathan Glazer and J. Spaceman, welcomed guests into a custom structure flooded with light.
An art installation meant to be a physical manifestation of Spiritualized's album Ladies and Gentlemen, We Are Floating in Space, by Jonathan Glazer and J. Spaceman, welcomed guests into a custom structure flooded with light.
Photo: BizBash
Art dotted the field and glowed at night, creating a dramatic festival landscape.
Art dotted the field and glowed at night, creating a dramatic festival landscape.
Photo: BizBash
Illuminated art came from artists from all over California and beyond.
Illuminated art came from artists from all over California and beyond.
Photo: BizBash
The 'ReelMobile' had the look of a giant reel-to-reel player on wheels, from San Francisco-based artists.
The "ReelMobile" had the look of a giant reel-to-reel player on wheels, from San Francisco-based artists.
Photo: BizBash
The art installation known as 'Wish' was a 50-foot-tall mixed-media sculpture from San Francisco artists.
The art installation known as "Wish" was a 50-foot-tall mixed-media sculpture from San Francisco artists.
Photo: BizBash
Global Inheritance showed off its lineup of innovative eco-friendly programming, including a new 'energy swing,' which implored fans and festivalgoers to generate power.
Global Inheritance showed off its lineup of innovative eco-friendly programming, including a new "energy swing," which implored fans and festivalgoers to generate power.
Photo: Courtesy of Global Inheritance
Global Inheritance brought back its Trashed program, in which 50 artists redesigned recycling bins for the chance to win V.I.P. Coachella tickets.
Global Inheritance brought back its Trashed program, in which 50 artists redesigned recycling bins for the chance to win V.I.P. Coachella tickets.
Photo: Courtesy of Global Inheritance
Global Inheritance's programming required guests to use their bodies on human-size hamster-type wheels to power musical sets.
Global Inheritance's programming required guests to use their bodies on human-size hamster-type wheels to power musical sets.
Photo: Courtesy of Global Inheritance
A pack of stationary bikes generating energy was among Global Inheritance's offerings.
A pack of stationary bikes generating energy was among Global Inheritance's offerings.
Photo: Courtesy of Global Inheritance
In the 10-for-1 bottle exchange program, guests could collect 10 empty water bottles to redeem for one full one.
In the 10-for-1 bottle exchange program, guests could collect 10 empty water bottles to redeem for one full one.
Photo: Courtesy of Global Inheritance
The Do Lab's central stage hosted music, art, live paintings, and performances.
The Do Lab's central stage hosted music, art, live paintings, and performances.
Photo: BizBash
Guests gathered around the Do Lab's stage when night fell.
Guests gathered around the Do Lab's stage when night fell.
Photo: BizBash
Lucent Dossier performed on the Do Lab's stage.
Lucent Dossier performed on the Do Lab's stage.
Photo: BizBash
Fans endured the daytime heat, which hovered around 100 degrees in the desert.
Fans endured the daytime heat, which hovered around 100 degrees in the desert.
Photo: BizBash
A new security push kept non-wristband-holders well off premise; vehicle checkpoints enforced the rule.
A new security push kept non-wristband-holders well off premise; vehicle checkpoints enforced the rule.
Photo: BizBash
During Simon G. Jewelry's launch of its eco-friendly line in 2010, held at the Venetian Resort in Las Vegas, pool performances by women dressed in white costumes doing ballet moves inside huge plastic bubbles floating on the water added drama to the evening. The performers were booked through Best Agency.
During Simon G. Jewelry's launch of its eco-friendly line in 2010, held at the Venetian Resort in Las Vegas, pool performances by women dressed in white costumes doing ballet moves inside huge plastic bubbles floating on the water added drama to the evening. The performers were booked through Best Agency.
Photo: IS Photography/ImagesofVegas.com
USA Network's 'Graceland' Promotion
USA Network's 'Graceland' Promotion
USA Network used a new "video paint" technology to promote its original drama series Graceland. On the evenings of March 9 and 10 attendees were invited to a pop-up location in downtown Austin's busy bar strip, where they could use a digital paint-brush roller to project Graceland images on the walls of buildings.
Photo: Courtesy of USA Network
SapientNitro SXSW Party
SapientNitro SXSW Party
Marketing agency SapientNitro’s official March 10 launch party during SXSW's interactive conference featured DJ music at Parish Austin alongside an immersive experience that included a "storyscape" chalkboard where guests could write notes to each other and play an oversize version of magnetic poetry.
Photo: Courtesy of SapientNitro
The new Ascott dining table from Orlando-based Chic Event Furniture Rentals has a wireless LED top that can be programmed to glow in a variety of colors. The table rents for $225 per day.
The new Ascott dining table from Orlando-based Chic Event Furniture Rentals has a wireless LED top that can be programmed to glow in a variety of colors. The table rents for $225 per day.
Photo: Birch Mangus
Noel Noir
Noel Noir

By Andrew Stevens and Kim Swift, We Came in Peace
“The concept is a dark twist on the classic holiday fête, using elements of mystery, drama, and Old Hollywood glamour. A speakeasy meets an underground masquerade in a cinematic pleasure palace, and the mood is set with a minimal palette of black and white. Finding a perfect venue is key; architectural details and grand spaces with an oversize fireplace are ideal. Then pools of smoky light are interspersed with gobos casting slatted-blind texture on the walls and floors. A lush tableau of exotic hors d’oeuvres spans the space, illuminated by tiers of candelabras. Reinterpretations of classic seasonal themes are woven into the space, such as a forest of suspended Christmas tree chandeliers, composed of blackened branches and adorned with ornaments. Entertainment is a smorgasbord of vices, including gambling, hand-rolled cigars, on-site tattooing, and private shows by shadow dancers. The soundtrack for the evening is provided by a live jazz band that performs holiday classics.”

Rendering: Courtesy of We Came in Peace
Noel Noir
Noel Noir
“Noel Noir is inspired by the moody black-and-white scenes of old Hollywood, with a cheeky holiday twist.”
Noel Noir
Noel Noir
“Nightcap: The bar serves martinis with an emphasis on seasonal cocktails featuring absinthe or whiskey.” Absinthe Verte from St. Georges Spirits (510.769.1601, stgeorges spirits.com)
Photo: Courtesy of Jason Heilig
Noel Noir
Noel Noir
Toronto venue: “The Grand Banking Hall in this turn-of-the century tower has magnificent details and timeless charm, perfect for event and parties.” One King West
Photo: Courtesy of the Desmond Tutu Center
Noel Noir
Noel Noir
The Grand Banking Hall.
Photo: Courtesy of One King West Hotel & Residence
Noel Noir
Noel Noir
“Layers of antique books add height and interest to tablescapes.” Book prop from Juniper Books
Photo: Juniper Books LLC/Juniperbooks.com
“Exotic birds add drama and interest to buffets and gifting areas.” Taxidermy, pricing varies, available in New York from Lost and Found Props
“Exotic birds add drama and interest to buffets and gifting areas.” Taxidermy, pricing varies, available in New York from Lost and Found Props
Photo: Theo Vamvounakis
Noel Noir
Noel Noir
“Deco-inspired lines with a modern, high-gloss finish make this perfect for a room-spanning display.” Bubble dining table from the High Style collection, $425, available in New York, Miami, and L.A. from Luxe Event Rentals
Photo: Courtesy of Luxe Event Rentals
Noel Noir
Noel Noir
“A decadent reimagination of the dessert-table staple.” Gilded chocolate-covered strawberries from Canard Inc.
Photo: Courtesy of Canard Catering
Noel Noir
Noel Noir
“Earthy, sweet figs bound with savory prosciutto are a delicious way to start the festivities.” Devils on Horsebacks from Canard Inc.
Photo: Courtesy of Canard Catering
Noel Noir
Noel Noir
“Transform the typical cheery holiday fireplace into a multihued, dramatic centerpiece.” Mystical Fire Retail 50 Pack, $57.50 from Mystical Distributing
Photo: Courtesy of Mystical Fire
Noel Noir
Noel Noir
“Perfect for displaying all sorts of holiday curiosities.” Bell jar, $19.95 from Crate & Barrel
Photo: Courtesy of Crate & Barrel
Noel Noir
Noel Noir
“Nothing sets the mood better than an authentic live orchestra and crooning front man.” Michael Arenella & His Dreamland Orchestra
Photo: Len Spoden Photography
Noel Noir
Noel Noir
“A classic silver multi-armed candelabra towers over the tablescape. Pair with black taper candles.” Silver standing candelabra from Party Rental Ltd.
Photo: Courtesy of Party Rental Ltd.
Noel Noir
Noel Noir
Andrew Stevens and Kim Swift are co-founders of We Came in Peace in New York. The creative studio specializes in experience and production design, art direction, and narrative environments. Clients include Art Basel, Microsoft, Schick, and Porsche.
Photo: Daniel Cavazos
The Snowball Lounge
The Snowball Lounge
By Jaime Geffen & Brian Worley, Your Bash!
“The concept starts with a customized invite to the lounge. Upon entry, snow machines will have people making snowmen as an interactive activity. Inside, white fur-lined linens and fur-capped Chiavari chairs are set against antler candlesticks, votive holders, and fireplaces. Oversize silver frames with wood paneling, alternating with white sheer drapes and a variety of contemporary furniture, provide the groundwork for winter-inspired accessories like large lacquer deer and fur-and-antler-inspired pillows. The menu is cozy and festive, with items such as mixed berry and gingerbread trifles, roasted chestnut truffles, and specialty cocktails.”
Rendering:
The Snowball Lounge
The Snowball Lounge
“For the table setting, fur chair caps and gorgeous white linens with unique and festive centerpieces tie the whole look and theme together.” Table linens and chair covers, pricing varies, from Wildflower Linens
Photo: Courtesy of YourBash!
The Snowball Lounge
The Snowball Lounge
“Cookies and trifles are gorgeous and delicious.” Catering by Alligator Pear Catering in Canoga Park, California
Photo: Courtesy of Alligator Pear Catering
The Snowball Lounge
The Snowball Lounge
“Create a warm glow and ambience with an enclosed fireplace.” Black fireplace, $300, available in New York, Las Vegas, and Palm Beach from Taylor Creative
Photo: Courtesy of Taylor Creative
The Snowball Lounge
The Snowball Lounge
L.A. venue: "Start with a blank canvas and let the holiday spirit take over at the Book Bindery in Culver City."
Photo: Courtesy of the Bookbindery
The Snowball Lounge
The Snowball Lounge
“Peppermint twists help guests toast to a joyous night.”
Photo: Courtesy of YourBash!
The Snowball Lounge
The Snowball Lounge
“Get your guests excited with a custom invitation created by Cocodot.”
Photo: Courtesy of Coco Dot
The Snowball Lounge
The Snowball Lounge
“Antlers and white furniture add to the modern and sleek holiday decor.” Furnishings by AB Elements, accessories by Z Gallerie
Photo: Courtesy of YourBash!
The Snowball Lounge
The Snowball Lounge
Jaime Geffen and Brian Worley are the creative duo at YourBash! in Santa Monica, California. The full-service event production company has worked on movie premieres, product launches, and green events including Fox’s American Idol finalist party, the Foundation Polo Challenge, and the Teen Choice Awards.
Photo: Courtesy of YourBash!
The Holiday Aquatic
The Holiday Aquatic
By Britt Whitfield, Revel Global Events
“This distinctly visceral experience for holiday revelers challenges their ideas of a classic holiday party. The theme is nautical and fantastical and elegant without losing the warmth and nostalgia of the season. It surprises the guest’s palate and eye—traditional elements are alluded to, but made both contemporary and graceful. Suspended from the ceiling, an oversize octopus mobile with gold sequins will wrap her tentacles around the room to serve as a visual anchor for the space. Subtle hints of red and green are woven throughout this whimsical underwater world to retain the whisper of the season. People leave our aquatic Eden swimming with ideas about how they can update their own holiday traditions.”
Rendering: Courtesy of the Revel Group
The Holiday Aquatic
The Holiday Aquatic
“Miniature sequins between panels of silver damask on the linen.” From Private Label Linens
Photo: Steven E. Gross
“Contemporary white lounge furniture slips serpentinelike throughout the space, providing a respite from dancing.” Sofa from Lounge 22, available in Los Angeles, New York, Las Vegas, Chicago, and other cities from Cort Events
“Contemporary white lounge furniture slips serpentinelike throughout the space, providing a respite from dancing.” Sofa from Lounge 22, available in Los Angeles, New York, Las Vegas, Chicago, and other cities from Cort Events
Photo: Courtesy of Cort Event Furnishings
Chicago venue: “Few spaces undergo a deep-sea transformation as easily as the River East Art Center, which features a canvaslike atrium and atmospheric water wall.”
Chicago venue: “Few spaces undergo a deep-sea transformation as easily as the River East Art Center, which features a canvaslike atrium and atmospheric water wall.”
Photo: Courtesy of the River East Art Center
“Vessels encrusted with sequins and mirrors give way to red coral branches, tucks, orchid blossoms, amaryllis blooms, thistle, and protea.” Floral accents designed by Whitfield’s partners at Revel Decor
“Vessels encrusted with sequins and mirrors give way to red coral branches, tucks, orchid blossoms, amaryllis blooms, thistle, and protea.” Floral accents designed by Whitfield’s partners at Revel Decor
Photo: Steven E. Gross
“An artisan soda bar offers snow-cone syrup flavors, with infusions like hibiscus basil orange blossom and fig vanilla black pepper.” From Jo Snow Syrups
“An artisan soda bar offers snow-cone syrup flavors, with infusions like hibiscus basil orange blossom and fig vanilla black pepper.” From Jo Snow Syrups
Photo: Melissa Yen
“A Bubble Man is adorned in vintage scuba gear to further intensify the underwater fantasy world.” From Redmoon Theater
“A Bubble Man is adorned in vintage scuba gear to further intensify the underwater fantasy world.” From Redmoon Theater
Photo: Courtesy of Renegade Craft Fair
“The menu is both indulgent and appropriately seaworthy, with squid ink cones filled with smoked trout and sesame-scented crème fraîche.” Hors d’oeuvres by Paramount Events
“The menu is both indulgent and appropriately seaworthy, with squid ink cones filled with smoked trout and sesame-scented crème fraîche.” Hors d’oeuvres by Paramount Events
Photo: Steven E. Gross
Britt Whitfield is C.E.O. of Revel Global Events in Chicago. The event marketing and management agency has worked on events for the University of Chicago, Teknion, and the Chicago Cubs.
Britt Whitfield is C.E.O. of Revel Global Events in Chicago. The event marketing and management agency has worked on events for the University of Chicago, Teknion, and the Chicago Cubs.
Photo: Courtesy of Britt Whitfield
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