The brand's name and its horse logo appeared on the floor of the museum beside a turn-of-the-century water wheel.
Photo: Linda Rosenthal
Bartenders with white vests and gun holsters served Prohibition-era drinks such as the Bully Boy mojito, made with white rum; the Rough Rider, made with white whiskey and ginger beer; the Bull Moose, with vodka, dry vermouth and pickle juice; and the Commodore, with Bully Boy rum topped with Night Shift Beer.
Photo: Courtesy of Fernando Pino/Hill Holliday
DJ Nighttime Gallagher spun Prohibition-era swing music, '50s rock and blues such as “Twist and Shout,” and '90s throwbacks like Ini Kamoze’s “Here Comes the Hotstepper” and Ace of Base’s “The Sign.”
Photo: Courtesy of Fernando Pino/Hill Holliday
In the weeks leading up to the event, a QR code printed on bar coasters and posters took guests to the event's Web site, which revealed clues about the secret location.
Photo: Courtesy of Fernando Pino/Hill Holliday
White lights were strung throughout the museum, illuminating the Bully Boy whiskey barrels that were used as high-boy tables. Each table was decorated with votive candles encircled with cigarettes and liquor bottles holding with red roses and carnations.
Photo: Courtesy of Fernando Pino/Hill Holliday
