
A Conferize page.
Photo: Courtesy of Conferize

Staffers used iPads to check in guests at Travel & Leisure’s 2010 World’s Best Awards in New York in July.
Photo: Sylvain Gaboury/Travel & Leisure

Clik invited attendees at South by Southwest to scan a QR code that let them use their phones as remote controls to manipulate content on the screen.
Photo: Courtesy of Clik

At a conference in Salt Lake City, ITN International tested its Citywide Attendee Credential, which served as both an event badge and electronic ticket for the city’s light-rail system.
Photo: Courtesy of ITN International

Participants communicating on Blue Jeans Network can be displayed in a variety of formats, such as a grid or with the discussion leader in a large box and other participants shown smaller at the bottom of the screen.
Photo: Courtesy of Blue Jeans Network

PowerSlide allows planners to customize digital signage products using Powerpoint.
Photo: Courtesy of PowerSlide
Tiffany & Company's Fashion's Night Out

Tiffany & Company used cookies with a QR code in the frosting to invite guests to its Fashion’s Night Out activities. The company made 3,000 cookies that linked to the detailed invitation online.
Image: Courtesy of Tiffany
Matt Hunter at the Samsung Experience

More than 500 fans of Latin pop singer Matt Hunter received QR-coded bracelets at an invitation-only concert at New York’s Samsung Experience in September. The bands, a new product from Skanz, linked to Hunter’s social media presence, online content, and exclusive videos. The company also created Skanz bands for attendees at Consumer Electronics Week to demonstrate how they could be used in place of business cards. Skanz also offers QR-coded phone cases.
Photo: Laundry Service Media
Kapsch's Booth at the World Congress for Intelligent Transport

Austrian company Kapsch placed QR codes on its booth at the World Congress for Intelligent Transport in Orlando in October, giving attendees the option to scan the code for detailed product information rather than picking up printed materials. Kapsch staff working at the booth also had QR codes on their nametags.
Photo: BizBash
M.P.I.'s World Education Conference

Attendees at Disney’s opening night party at Epcot for Meeting Professionals International’s World Education Congress received badges with a QR code on the back. When scanned, the code lead to a Web site that offered the evening’s menu, a map of the party, descriptions of featured park attractions, and a welcome message from executive chef Robert Gilbert. On each bar at the party, a QR code linked to recipes for the featured cocktails.
Photo: BizBash
Toronto's Boobyball Fund-Raiser

Toronto’s Boobyball fund-raiser for Rethink Breast Cancer in October put QR code stickers on the chests of two topless male models. The code linked to iTunes, where guests could download the organization’s new app, which reminds women to check their breasts.
Photo: Ernesto Distefano
'Shape' Magazine's Bikini Body Tour

Shape magazine used a Microsoft Tag to sell tickets to its Bikini Body Tour events in Santa Monica and Miami in 2011. Ads in the magazine and posters placed around the two markets included the Tag, which linked directly to the ticket site.
Image: Courtesy of Shape Magazine
Sponseasy

Sponseasy allows planners to create professional sponsorship proposals in minutes. Organizers input information about the event, demographic information about the audience, and the various options for sponsorships. The look of the proposal can also be customized with pictures, colors, and effects. Planners distribute the proposal to potential sponsors by sharing a link. During the campaign, planners can track activity through the system’s online dashboard. In July the company announced a partnership with Eventbrite to allow them to import their event information. The system is currently free to use in beta.
Photo: Courtesy of Sponseasy