Freaker, a maker of fabric bottle insulators, used a box truck as its booth. Staff drove the truck from the company's North Carolina headquarters right onto the trade show floor in Orlando.
This week, our roundup of childhood snacks with adult spins included a swanky lemonade stand. Over the summer, the Newport Beach Marriott Hotel & Spa in California launched the Lemon Break. The catering package includes a lemonade display replete with lemon tarts, lemon sorbet, lemon candies, lemon confit, lemon drops, lemon shooters, lemon chiffon cakes, lemon crème brûlées, and more thematic treats.
A professional photo studio on wheels, New York–based Motorbooth lets guests climb into the truck’s cargo bay to strike a pose. The Web-connected booth prints 4- by 6-inch photos, custom green-screen backdrops are available, and the exterior of the all-white truck can be covered in graphics. Rental fees start from $5,000 per day.
