Nordstrom's Shoes of Prey Launch Party
Costume designer Janie Bryant hosted a launch party for Shoes of Prey, a company that lets consumers design their own shoes, at Nordstrom in Bellvue, Washington, on November 20. The event featured flowerlike sculptures made out of carefully arranged shoes, and guests could test out the service on digital tablets.
Photo: Team Photogenic
The bar reflected inspiration from both street art as well as famed pop artist Roy Lichtenstein.
Photo: Tony Brown/imijphoto.com courtesy of Ridgewells Catering
Bud Light House of Whatever
The marketing campaign's hashtag appeared in colorful, lit-up letters at the House of Whatever. In order to gain access to the experience, consumers aged 21 and over were invited to film short videos of themselves finishing the sentence: "the perfect beer for..." Potential guests then posted their videos to social media using the hashtag #UpforWhatever. Some 4,000 winners were selected.
Photo: Getty Images for Bud Light
