Pirelli at the New York International Auto Show
Tire maker Pirelli had a line of driving simulators meant to recreate the experience of a Formula One race track. (Pirelli supplies the tires for Formula One championship races.)
Photo: Nadia Chaudhury/BizBash
At the 2012 P.G.A. Merchandise Show, Cobra Puma Golf had a booth created by CEP Exhibit Productions, Inc. with a playful two-story structure. The ground floor served as a meeting space, while the top floor included the entrance to a slide that ended in a pit of orange balls.
Photo: Claire Pacelli for BizBash
Some of the lifestyle activities included a take-away, such as the free caricatures created on an iPad in the Beauty and Fashion area.
Photo: Mitra Sorrells/BizBash
Attendees could have their golf swing analyzed by a computer provided by Prestige Golf Arrangements.
Photo: Mitra Sorrells/BizBash
3. Photo map
The Exhibitor Show also invites attendees to attach their photo to a large world map to indicate where they are from. The map was first used eight years ago and participation increases each year, reaching more than 500 photos from every state and 60 countries at the 2012 conference. Photographers are stationed at the map to take instant thumbnail photos of attendees. Organizers say the map is an easy conversation-starter as attendees look for others from their area or from cities where they have lived in the past.
Photo: Courtesy of Exhibitor Show
