On New Year's Eve, Thompson Miami Beach rang in 2015 with a 700-guest bash headlined by Pitbull. In keeping with the holiday's tradition, confetti poured down over the crowd at the stroke of midnight.
Valentino chose the Whitney Museum of American Art's former Madison Avenue space in to unveil a six-piece collection of objects exclusive to its Fifth Avenue flagship on December 10. The event was themed on the five senses, and the "touch room" featured a sectioned-off gallery space with dozens of hanging arms that guests could weave their way through.
Creative Time split its November Fall Ball into two parts, hosting events on two consecutive nights at NeueHouse in New York. The first night was a sleepover, enabling patrons to stay overnight. Pillows became part of the decor inside the venue, and the producers mounted a bed to a wall near the entrance and video mapped the itinerary on its surface. The event took place in late November.
Appeal to your guests’ senses of sight and sound with Moey’s Interactive Garden. The colorful installation is a 24-foot-long structure that has 60 3-D-printed flowers in it. The flowers have embedded motion sensors that pick up on peoples’ movement, proximity, and the amount of time they spend nearby. Based on those inputs, the flowers generate music, and LED lights inside change color.
Nearly 2,200 people attended the beer brand's event, which took over Generations Hall in New Orleans in November. Dos Equis worked with its creative agency Mirrorball to deliver an evening that included plenty of exotic foods. At the Chance Bakery, for example, a costumed baker offered guests an array of dessert delicacies that contained edible insects.
The Adobe Max conference took place in Los Angeles in October. At an after-party at L.A. Live on October 7, guests used recycled materials to create artwork hanging from a truss, which was built as guests added to it. A pulley system raised it throughout the night.
Groupon, the daily deal website, hosted its holiday party at Chicago's Aragon Theater on December 12. The event had a World's Fair theme, and Sound Investment handled the lighting and also collected World's Fair-related videos and graphics to broadcast on large screens. Event Creative handled decor and created custom carnival-game booths.
In its second year, the music festival Suwannee Hulaween has created a unique space called Spirit Lake, an art-filled, interactive refuge for the 8,000 people who came to Live Oak, Florida, over Halloween weekend for the event. The Jelly Dome by Kickin' It Crew was a popular attraction both during the day and night. Made up of swings and acrobatic fabrics, the structure encouraged guest interaction. Spirit Lake was created by Synergy Event Production.
Looking to put a spin on traditional meeting seating? In the new networking area at Sapphire Now in June in Orlando, guests could choose from seating options such as wooden pallets, leather cubes, and cadrboard cubes, which were strong enough to sit on but light and easy to move.
Here's an idea for stylishly dividing up a large event space: The Cystic Fibrosis Foundation celebrated with its annual Breath of Life gala at the National Building Museum in Washington in 2011. Streamers divided the National Building Museum atrium into three spaces.
For the massive gala's 2014 iteration, planners chose a "Bridge to Possibility" theme. Held at the cavernous Jacob K. Javits Convention Center, the event featured screens printed with the New York City skyline and bridges. The screens enclosed the entry hallway that led to the reception space. David Stark Design designed the event.
Studio 54 inspired the look and feel of the Recording Academy's Grammy after-party at the Los Angeles Convention Center in 2011. Curtains made from reflective beads added a vintage touch, and lots of sparkle.
The Cystic Fibrosis Foundation celebrated with its annual Breath of Life gala at the National Building Museum in Washington in 2011. Streamers divided the National Building Museum atrium into three spaces.
For the 2008 event at the New York Public Library, trees provided a natural curtain to separate the cocktail area from the center of the forum, where the dinner and awards took place later in the evening. Bakula Design handled decor.
To separate the perimeter—where cocktails were held—from the dinner area for the event's 2010 iteration, the team hung large lampshades from the ceiling. The pieces measured about two feet high and 22 inches in diameter, and their black and white embellishments were replicated in a pattern projected on the floors. The event again took place at the New York Public Library, with Bakula Design overseeing decor.
In 2006, the gala had an English garden look that tied to the Met's "AngloMania" exhibit of Britain's posh and punk fashion. Event designer David Monn set up 70 tables in separate mini gardens that were hedged by 400 feet of apple trees. The floors were swathed in carpets of spring grass.
Held May 20 at New Yorks's Skylight at Moynihan Station, the event featured foliage in its entry gate. The plants included passion flower vine, plumosa fern, ming fern, steel grass, and sheet moss. Van Wyck & Van Wyck handled design.
For the 2005 event in New York, Guests passed through Raul Avila's 16- by 12-foot curtain of hand-strung orchids before entering the cocktail reception area.
The Daffodil Ball turned the historic Windsor Station in Montreal into an Alice in Wonderland-inspired gala in 2012. A topiary divided the cocktail reception and dining areas. Guests entered the dining room through keyhole-shaped entrances.
Chicago hosted the U.S. Travel Association's IPW conference (formerly known as the International Pow Wow) in 2014. For the opening-night event, held in Chicago's 90,000-square-foot Cinespace film studio, 20 Event Creative staffers worked to together to create a custom "El" train that circulated one room on a set of handcrafted tracks. Video mapping projected images of local Chicago attractions onto two 20-foot-long railcars.
Andrew Lloyd Webber's musical Starlight Express inspired the theme of the 2008 gala benefit for the Children's Place Association. To separate the reception from the dinner area, Joseph Leigh Designs hung fabric panels from the ceiling of Union Station.
About 3,500 people attended the 18th annual dinner October 25 in Washington at the Walter E. Washington Convention Center in 2014. The silent auction areas were defined by white cubes created from slats of Coroplast. The word "evolve" came into focus above the entry. Hargrove produced the event.
