
Designer Adrian Wu filled the Studio at World MasterCard Fashion Week with playful balloon trees. Models walked the runway—a path of green Astroturf—wearing theatrical dresses and masks from the movie V for Vendetta.
Photo: George Pimentel

A second, all-white lounge area had a ceiling of balloons, glowing bars, and more plush seating. The room also had a street-style hot dog cart, an ice cream bar, and a stage that housed the late-night entertainment.
Photo: Ryan Sjostrom

An archway of colored balloons (acquired locally through the Village Party Store) marked the entrance to Monday evening's presentation for the Stella McCartney resort 2013 collection at the New York Marble Cemetery.
Photo: Jim Shi

A massive archway of balloons loomed over guests as they entered the party. I'm not typically a fan of balloons unless the planners go all out. These helium-filled beauties get an A.
Photo: Kevin Yatarola