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floors

April 8, 2015
A 22- by 24-foot dance floor was erected over the venue's existing pool. Drained of water, the recessed space held a neon Attimo sign surrounded by dried flowers.
A 22- by 24-foot dance floor was erected over the venue's existing pool. Drained of water, the recessed space held a neon Attimo sign surrounded by dried flowers.
Photo: Billy Farrell/PatrickMcMullan.com
Disney Interactive Studios Exhibit 2010
Disney Interactive Studios Exhibit 2010

Disney Interactive Studios contracted Greco Decor for art direction and booth production for its exhibit in 2010 and a striking, larger-then-life structure called attention to Disney's title Tron: Evolution. Built as a series of illuminated letters spelling out "Tron," the platform included gaming consoles and stood next to a full-size lightcycle model.

Photo: Nadine Froger Photography
Louis Vuitton's forest tableau for its launch at Saks Fifth Avenue
Louis Vuitton's forest tableau for its launch at Saks Fifth Avenue
Photo: Courtesy of Louis Vuitton North America
Orange lettering and arrows on the floor showed guests where to begin their visit.
Orange lettering and arrows on the floor showed guests where to begin their visit.
Photo: Shooting Stars Pro
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Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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