At the MPI World Education Congress, which took place at the Moscone Center in San Francisco from August 1 to 4, Visit Anaheim partnered with 3-D pavement artist Joe Hill to create interactive illustrations. Created with chalk and paint, the installations represented aspects of Anaheim, including Orange County beaches, city landmarks, and theme parks. Guests were encouraged to pose "inside" the artwork and share photos on social media.
Planners can use Spingo’s new Event Master platform to manage a variety of aspects of their events. The system can handle ticketing, scheduling, interactive venue maps, exhibitor services, volunteer management, and analytics regarding customer acquisition and marketing. It can also be used to coordinate details for V.I.P.s, such as airport pick-ups, flight information, and expenses. Event Master also allows hosts to create a custom event app that attendees can use to purchase tickets, view schedules, and interact with other guests. The system debuted in February.
