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NYC Climate Week

August 13, 2015
Specialty Sweets
Specialty Sweets

Located in New York, artisanal dessert catering boutique Bake-tique 212 has been a favorite of event professionals since 2013, but the shop is now expanding to serve a wider clientele like at-home hosts. The bakery specializes in events such as charity affairs and birthday parties, with a menu of unique treats like ghuvikelz (a filled pastry), one-bite smidgens with marshmallow and chocolate, and mini pies that are the size and shape of a cookie. 

Photo: Courtesy of Bake-tique 212
Thompson Miami Beach Birthday Party
Thompson Miami Beach Birthday Party

On August 15, Miami PR pro Nick D'Annunzio of Tara Ink hosted an all-neon birthday bash poolside at Thompson Miami Beach. While many parties happen on a pool deck, D'Annunzio incorporated the pool itself into the party with neon clothing strung up on a line above and inflatables floating within.

Photo: WorldRedEye.com
Uniqlo "Train Takeovers"
Uniqlo 'Train Takeovers'

Uniqlo, the Japanese clothing brand, will open its first Chicago store on Michigan Avenue later this month. To promote the opening, the brand is hosting a series of midday “train takeovers” on Chicago Transit Authority trains. Inspired by the Japanese fortune-telling tradition called omikuji, organizers tied paper strips containing special notes and prizes onto strings. The activation is called the "Lucky Kuji" raffle.

Photo: Yo Photo
Uniqlo "Train Takeovers"
Uniqlo 'Train Takeovers'

On their seats, guests find gift bags filled with Uniqlo products and Japanese snacks such as "Hello Panda" Meiji cookies.

Photo: Yo Photo
Canadian Art Foundation Gala
Canadian Art Foundation Gala

The Canadian Art Foundation hosted its 20th anniversary gala at the Carlu in Toronto on September 17. Toronto-based artist Barr Gilmore designed the "Colour Barr," which offered drinks in a rainbow of colors. Cocktails included the purple "Queen Bee," made with gin, Campari, and Bols Blue and garnished with blackberries, and the green "Frog Prince," with scotch and créme de menthe.

Photos: Ryan Emberley
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Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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