Summer Soiree
UrbanDaddy and Grey Goose partnered to present a French-theme Summer Soiree, which showcased the vodka brand's Simply Served cocktail program. They ended a seven-city tour on the Roof at the Viceroy in New York on August 5. Video and GIF booths were located throughout the space for guests to share and print photos, as well as to post videos to Instagram and Twitter using the event hashtag for a chance to win a trip to France.
Photo: Courtesy of UrbanDaddy
Guests could design their own screen-printed bags to collect takeaways from various activity stations.
Photo: Rachel Murray/Getty Images for Elizabeth Glaser Pediatric AIDS Foundation
A mask-making station engaged the crowd and added a festive pre-Halloween element.
Photo: Rachel Murray/Getty Images for Elizabeth Glaser Pediatric AIDS Foundation
A trio of iLuminate dancers in L.E.D. suits performed at Alienware's laptop launch during the Electronic Entertainment Expo in June 2013 in downtown Los Angeles.
Photo: Tiffany Rose Photography
