
While all the rooms were meticulously planned, none was as popular as the space that housed old-school carnival claw games. Rather than plush toys and candy, the machines held small items, like lipsticks and jewelry, in Chanel gift bags.
Photo: Billy Farrell/BFAnyc.com

New features at this year's event included a Wii station with games like bowling.
Photo:Â Tony Brown/imijphoto.com for BizBash

Young guests also played Twister on the ballroom floor.
Photo: Robert Carl
Armani Exchange and T-Mobile Neon Carnival During Coachella

Carnival games along one side of the huge outdoor space awarded prizes.
Photo: Seth Browarnik/WorldRedEye.com

Adults and celebrities played chess with life-size pieces.
Photo: WorldRedEye.com