Guests who scored high in skeeball could win prizes from Louis of Boston.
Photo: Aviran Levy for BizBash
'GQ,' Lacoste, and Patrón Tequila's Super Bowl XLVI Party
The three brands teamed together to host an event at the Stutz on Friday night. Activities included pool at a billiards table with GQ's Super Bowl logo. A nearby foosball table displayed Lacoste's trademark alligator.
Photo: Gustavo Caballero/Getty Images for GQ
New features at this year's event included a Wii station with games like bowling.
Photo:Â Tony Brown/imijphoto.com for BizBash
Family-friendly games included corn hole, bocce ball, ping pong, hopscotch, and a chalk-coloring area.
Photo: WorldRedEye.com
Adults and celebrities played chess with life-size pieces.
Photo: WorldRedEye.com
Art Basel 2012: ShopBazaar.com Pop-Up
A branded shuffleboard game at Harper’s Bazaar's ShopBazaar.com pop-up last week at the Buena Vista Building in Miami offered winners free T-shirts, cash prizes, and gift certificates. XA produced the space and its events.
Photo: Joe Schildhorn/BFAnyc.com
Subway’s the Green Room
The sandwich company recently introduced a new logo, which was on display throughout the space, including on the backyard games.
Photo: Taylor McIntyre/BizBash
'Ocean Drive's Sun Covered Pool Party
Guests at Ocean Drive's Sun Covered pool party played oversize Jenga.
Photo: World Red Eye
Gilt City Hamptons House
In addition to a branded bar and keg area by the pool, sponsor Amstel Light also provided gaming equipment. In contrast, pomegranate juice brand Pom Wonderful co-hosted morning yoga sessions with Exhale Spa. Apparel brand Trovata provided dresses for the waitstaff and Bonobos hosted trunk shows.
Photo: Neil Rasmus/BFAnyc.com
At lawn-bowling stations, guests could try to knock down prop bottles of the product. Bright, fruity images adorned the lanes.
Photo: Michael Simon/StarTraksPhoto.com
Lacoste Desert Pool Party
Activities included air tennis and mini golf. Drinks from Evian and boozy sweets from Patrón provided much-needed relief against the desert heat; L.A. food trucks supplied the party's nibbles.
Photo: Chris Weeks/Getty Images for Lacoste
Stationary bikes allowed guests to unwind.
Photo: Courtesy of Adobe
