
Musicians from GigMasters welcomed attendees at the entrance to BizBash Live: The Expo New York.
Photo: Cornelia Stiles/BizBash

Surface Grooves and Dragonfly Custom Design created a custom archway of stories from BizBash magazine for the trade show entrance.
Photo: Cornelia Stiles/BizBash

On the expo floor, attendees chatted with vendors, including Scarborough & Tweed.
Photo: Backprint for BizBash

Spin-Spun served cotton candy on illuminated sticks to hundreds of attendees.
Photo: Cornelia Stiles/BizBash

Nicky Balestrieri of BMF Media opened the morning session of the Event Innovation Forum.
Photo: Cornelia Stiles/BizBash

BizBash editor in chief Anna Sekula interviewed Dan Griffis of Target at the Event Innovation Forum.
Photo: Cornelia Stiles/BizBash

Nicole Henry astounded guests with an incredible performance during the Event Innovation Forum luncheon.
Photo: Backprint for BizBash

Nice Uplights showcased its holographic services at the Event Style Awards.
Photo: Cornelia Stiles/BizBash

BizBash C.E.O. and founder David Adler (pictured, far left) posed with representatives from Production Glue as they receive their Event Style Award.
Photo: Backprint for BizBash

Attendees lined up for live screen T-shirt printing at Simon Elliot's booth on the expo floor.
Photo: Backprint for BizBash

Frozen yogurt company 16 Handles sampled its products on the expo floor.
Photo: Backprint for BizBash

Tipsy Scoop dished out alcoholic frozen treats from its booth.
Photo: Cornelia Stiles/BizBash

Preo ensured guests had all the information for the post-party.
Photo: Cornelia Stiles/BizBash

Continuing with the gambling theme, guests also selected a playing card (designed by Tricia Hay) that revealed the number of the table at which they’d be seated for the luncheon and which speaker would be hosting the table. “Like at any meeting, people tend to want to stick with who they know,” says Rebecca Grinalls. “So doing a blind pull like this helps create organic opportunities for networking with new people without making it feel forced.”
Photo: Readyluck

Name badges doubled as an icebreaker: the number of crystal charms on the tag identified how many times the badge-wearer had attended an Engage! conference. Veteran attendees had nine balls, while first-timers had only one.
Photo: Readyluck

After picking up their totes, attendees headed to an area to be assigned their groups for the lunch roundtable and dinner dine-around. They selected a poker chip at random; each chip was printed with the name of one of the dinner locations.
Photo: Readyluck