Pool PartyJuly 19, 2017Dyson's Supersonic Event A floating hashtag decorated the pool on the Sixty LES rooftop in New York during a Dyson event for its Supersonic hair dryer in June.Photo: Beth Kormanik/BizBashLatest in HomeBizBash SportsHow Can Brand Partners Create Authentic Experiences at Sporting Events? Here’s What Industry Experts Had to SayStrategyHow to Shut Down a Major City Strip for a Single-Day Food and Wine FestExperiential Marketing, Activations & Sponsorships32 Cool Event Ideas You May Have Missed From Adidas, Red Bull, STARZ, and MoreOpinion & ExpertsTop Trending Stories on BizBash: April 2024Related StoriesHomePool PartyHomePool PartyHomeFundraising ideasHomeD.C.