
Stair clings read, "This is going to be amazing," a riff on this year's conference theme of "The Age of Amazement."
Photo: Jason Redmond/TED

Fold-out pamphlets featured the day's map and schedule, along with notes from Amoruso that added to the day's intimate vibe.
Photo: Chris Swoszowski

Sponsor Facebook Messenger created a "Messages That Matter Wall," where attendees and speakers left hundreds of messages of encouragement for each other throughout the day. Guests wrote messages such as “Just write the draft,” “Be fkn nice,” and “Be a self-made dreamer.”
Photo: Chris Swoszowski
Stacked Display

In the atrium and trade show hall at the Huntington Convention Center of Cleveland, Kingman Ink created display towers from the boards of visual notes taken during Content Marketing World sessions.
Photo: Courtesy of Kingman Ink
Visit Anaheim Activation

Local tourism organization Visit Anaheim welcomed attendees with a social-media-friendly photo op in the convention center lobby. Guests could pose inside of a 6-by-8-foot magazine cover constructed by Lounge Logikk; attendees who posted the photo on Instagram were entered to win tickets to Disneyland.
Photo: Courtesy of Visit Anaheim
American Airlines Flagship Lounge

Guests were invited to garnish their own cocktails at a garnish station.
Photo: Courtesy of American Airlines
Maker’s Mark Makers Wanted Activation

Inside the truck, Caroline Bender of Papercase Studio created custom calligraphy on cutting boards for guests to take home.
Photo: Courtesy of Maker's Mark