Guests leaving the Entertainment Weekly Academy Awards viewing party got a heavy gift bag stuffed with loot by Flying Television Productions. The bag featured samples like the new Band-Aid liquid bandages, Umbra's mod-looking playing cards, and a bag of Bed Head hair products. A stack of CDs included the soundtrack from Oscar winner Frida, and an assortment of gift certificates entitled the invited celebrities, journalists and Time Inc. execs to $20 off at Armani Exchange, $75 worth of Dr. Harvey's dog food, and $250 toward a fur at Helen Yarmak.
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More about this event...

