Stepping into a massive trade show can feel a bit overwhelming as thousands of exhibitors spread across miles of aisles vie for the attention of buyers. We asked some of the largest shows to share their strategies for helping attendees navigate the maze and find the products they need.
H.I.M.S.S. Conference & Exhibition
Photo: Kayla Hernandez for BizBash
NAB Show
Photo: Courtesy of NAB
International C.E.S.
Photo: Courtesy of CES
SEMA Show
Photo: Peter Rogers
I.A.A.P.A. Attractions Expo
Photo: IAAPA/Funworld